Leave a mark on off-sales
Diageo puts its weight behind PMPs with the roll out of six new packs in its spirit-based RTD range
SPIRITS giant Diageo has relaunched its...
PMPs boost rate of sale
Marked packs are proving to be a big hit for a number of retailers
VALUE for money appeals to just about everyone, and there’s no...
A broad range brings people in
ONE format doesn’t fit all when it comes to butters and spreads, according to research conducted on behalf of Dairy Crest, which suggests the...
A serious ad
Lactallis McLelland has launched a summer media campaign that’s set to run until September, in support of its Seriously cheddar brand.
The ‘There’s cheddar, then...
Spreading out with a TV ad
McLelland making noise on the small screen
Scottish cheese producer Lactalis McLelland has been making a seriously strong bid to boost brand awareness with the...
Sailing onto store shelves
Seabrook Crisps has added two new price-marked packs to its wholesale portfolio, complete with a packaging revamp.
The two new price-marked packs are £1 PMP...
Opportunity in meat free
MEAT-free products should take pride of place in c-store FTG chillers, Quorn has suggested.
The firm, which boasts an on-the-go snacking range that includes meat-free...
All the young dudes’ food
Young adults are twice as likely to buy food to go than their older counterparts, training and research charity IGD has claimed, with the...
Simple adds Micellar to the mix
Shower gel range taps into skincare trend
SKINCARE brand Simple has released a new shower gel which brand owner Unilever said will draw out dirt...
Tyrrells acting the goat for summer
British crisp brand releases goats cheese flavour on a limited run
GOATS cheese is the flavour of the summer for English crisp brand Tyrrells, which...
Bread, but not as we know it
CONSUMERS watching their carbohydrate intake may be tempted to turn to Hovis as the bread brand has rolled out a new low-carb range.
The new...
Old El Paso turns to tradition
Mexican brand updates ingredients and production process
OLD El Paso has updated the ingredients and production process of its tortilla chips range in a move...
Proceeding with big changes
Health bar brand Go Ahead is popping up on televisions, video on demand and across outdoor advertising sites as well as on social media...
New look for Nando’s sauces
High street casual dining brand gives its retail range a packaging revamp
HIGH street chicken chain Nando’s has given its range of retail condiments a...
Happy trails for Mars sharing packs
Bounty and Galaxy trail mix range extended with bigger pack format
MARS Chocolate has expanded its sharing back range with the launch of Bounty and...
Win a holiday with Tennent’s lager
Beer brand's on-pack promotion offers holidays and more
TENNENT’S Lager is offering customers the chance to get away for the summer as part of a...
