Vimtoad sweet talks mums
WALLACE and Gromit creator, Aardman Animations, has created an advertising character, Vimtoad, designed to expand soft drink brand Vimto’s appeal beyond its core market...
Baking up a storm for CJ Lang
Bakery and dessert supplier Rich’s Products has extended its distribution partnership with Spar Scotland wholesaler CJ Lang
Polish vodka Å»ubrówka Biala rolls out to Sainsbury’s
Polish vodka brand Żubrówka has rolled out is Bison Grass Biala vodka variant to Sainsbury's stores as the brand aims to be the No.2 vodka in the UK.
Scottish flavours popular with shoppers
The consumer appetite for authentic Scottish food remains insatiable for many across the country, reckons Grant's Foods, and this spells good news for retailers with the upcoming Burns Night celebrations.
RTD bounces into stores
Buzzballz cocktails have landed in Scotland, following runaway success in the USA.
Triple treat
ICE cream brand Häagen-Dazs has launched a three-strong range of stick bars.
Each variety (Salted Caramel, White & Almond and Vanilla Caramel Almond) is in...
Tango launches sugar free three
Tango has launched three new sugar free flavours, complete with a packaging redesign
A new kind of energy
ENERGY drink brand Rockstar has added two new flavours.
The zero-sugar Rockstar Revolt comes in 500ml cans in Killer Citrus and Killer Cooler varieties.
Adrian Troy,...
Mrs Elswood pickles up new launches
Mrs Elswood has expanded on its range of pickled gherkins with the addition with its two new Cornichons and Cornichons & Onions variants.
Worth its salt
THE latest product form Walker’s Nonsuch is Salted Caramel, a wrapped toffee made with Anglesey sea salt derived from the seawater of a designated area of the Menai Straits in accordance with its Protected Designation of Origin status
Retailer scoops £5K
Caraboa has been rewarding retailers with cash prizes as part of an incentive offering an incentive to stock the energy drink brand
Juice Burst comes out punching in new campaign
Fruit juice brand Juice Burst is set to benefit from its largest marketing campaign yet with the launch of the new 'Punchy to the Core' initiative.
Festival tour promises a season of colour for UK cities
COLOUR is at the centre of a Sourz partnership with MTV and the Sky Network.
The campaign is aimed at 18 to 34 year-olds and...
Nestlé Lindahls unveils new TV campaign
Make a 'Good Move' with high protein dairy brand
HIGH protein dairy brand Nestlé Lindahls has unveiled its new marketing campaign to drive up awareness...
The mystery drink returns
Mystery returns to the soft drinks chiller thanks to the #WhatTheFanta campaign.
New look for quick coffee break
COFFEE roaster Rombouts has redesigned the packaging of its One Cup Filter coffee range. The range features individual filters, in Original, Italian Style, Colombian...