Tag: Warburtons
Pride and breadjudice
PETER Kay has brought love, envy, drama and bakery to life as part of the latest ad campaign from Warburtons – Pride & Breadjudice.
Pride and Breadjudice with Peter Kay
A single comedian in possession of a good fortune, in want of a bakery and a wife
PETER Kay will bring love, envy, drama and...
SG workSHOP: Category management: Warburtons, Scotfresh Cardonald and Denny
Our four-page SG workSHOP special looks at how Warburtons can transform a convenience retailer’s wrapped bakery sales with the implementation of a bakery category...
It’s not free from quality
WARBUTONS’ Newburn Bakehouse brand has expanded its range of artisan loaves with the launch of a new free-from variant.
The 400g Free From Tiger Artisan...
Making it on to most lists
BREAD appears on more shopping lists than any other product, says Warburtons, quoting Shopper Intelligence research from 2016.
It says wrapped white bread continues to...
Peter Kay heads to Warburtons bakery
Comedy star the face of Bolton based baker's next TV ad
COMEDIAN Peter Kay has teamed up with Warburtons for a new TV campaign that’s scheduled...
Free crumpet launch
Newburn Bakehouse by Warburtons has expanded its product range to include gluten-free crumpets.
Free-from director Chris Hook said: “At Warburtons, we’re known for our crumpets,...
Toast a start to a new day
Breakfast means bakery
ALMOST half of all shoppers visit a c-store especially for wrapped bakery goods, says Warburtons, quoting HIM research.
As a result, it says,...
Healthy living in Markinch
Markinch store hosts Healthy Living Day for local school pupils
HEALTHY eating was the talk of Fife recently when Nisa Local store Greens of Markinch...
Pocket the difference
WRAPPED bakery giant Warburtons has introduced a brand new product, Toastie Pockets.
The ready made bread pockets just need the filing added and popped in...
Bulking up
NOT immune to challenges facing the wider food industry, sales of wrapped bread also continue to be influenced by specific factors – not least...
Bread giant on the pulse
BAKERY firm Warburtons has added a new protein range to its portfolio.
Baked using pulses and grains, the new range includes high-protein bread, rolls, wraps...
More than just toast
WHAT is breakfast without toast? For many people, rushing out to face the day, toast, apparently, is essential. But, according to Allied Bakeries, while...
Putting bread in the box
PRICE wars and changing shopper habits are presenting challenges to wrapped bread sales according to Warburtons, but the bakery giant says its focus is...
NPD crucial says giant
IT’s a complicated time in the bread market says bakery giant Warburtons. Price cuts in supermarkets and the rise in snacking and on-the-go consumption...
Warbies feels the brand love
BREAD and bakery brand Warburtons has been declared Britain’s most chosen brand for the fourth year in a row by retail market analyst Kantar...
