Tag: Walkers
No such crisp as a free lunch?
IS there ever such a thing as a free lunch? Walkers says yes and is offering crisp buyers the chance to win a food-to-go...
Price-marked snack packs
PRICE-MARKED packs have been particularly important to boosting sales in the crisps and snacks category, according to KP Snacks.
Nielsen figures, quoted by the company,...
Walkers on a march
New lines introduced across the value, impulse and savoury biscuit categories
WALKERS has started 2015 with launches in value, impulse and savoury biscuits.
In its value...
Pulling power
IT has been another busy year for some of the UK’s biggest names in snacks – and it’s not over yet.
Through 2014, the brand...
Which is the million pound flavour?
WALKERS has named the six finalists in this year’s Do Us A Flavour competition: Ranch Racoon; Chip Shop Chicken Curry; Hot Dog with Tomato...
Popping across
AMERICAN snack brand, Popchips, is coming to Scotland. Having launched in London in 2012, and in some English regional cities last year, Scotland is...
Warbies most wanted again
WARBURTONS has repeated its 2013 performance and has been named the UK’s most-chosen brand.
Research group Kantar’s annual survey of international markets’ favourite fast-moving...
Walkers’ wildlife link
RED squirrels and other endangered Scottish wildlife are benefitting from Walkers Shortbread’s partnership with the RSPB.
The Scottish bakery firm will donate 10p from every...
Walkers counts in its web-savvy retailers
PEPSICO has launched a website for its Walkers trade customers, to help them make the most of their crisps, snacks and nuts fixture.
Fronted by...
The million pound recipe
STEAK and chips? Spicy aubergine? Or chicken kiev?
Crisps brand Walkers has unleashed the latest version of its on-pack promotion that offers consumers the chance...
Stand by for a snack attack
WHETHER it’s for snacking in front of The Snowman, or sharing at a party, crisps and nibbles are an essential part of the festive...
Searching for the taste of home – Walkers crisps
WALKERS crisps has launched what’s said to be its biggest on-pack promotion to date in a bid to boost impulse sales of its snacks....
Natural hunt for the Big 5 – Walkers Shortbread
WALKERS Shortbread is working with Visit Scotland to support its Year of Natural campaign - its biggest ever nature-focused tourism drive.
A Walkers Shortbread dedicated...
Act on impulse – Matt Goddard interview
Britain’s sales and marketing professionals explain how they see the convenience scene
This issue: Matt Goddard, head of impulse field sales at Pepsico
Matt Goddard joined...
Gluten-free from Yorkshire
YORKSHIRE-based snack manufacturer Seabrook has given its crisps a major revamp, underlining the brand’s regional heritage. The new-look packaging, released this month, also...
Walkers drums play to Scots beat
WALKERS has added two new shortbread “drums” to its portfolio. The products pay homage to two Scottish icons - the red deer stag and...
