Tag: United Biscuits
Seize the chance with dedication
DEDICATED lunchbox bays filled with best-selling brands and handy packs can help grow sales. That’s the advice from Mondelez International.
It says that over the...
Free alternatives
UNITED Biscuits has launched two gluten-free versions of its McVitie’s Hobnobs.
Gluten-Free Original Hobnobs have an RRP of £1.69 and Gluten-Free Milk Chocolate Hobnobs have...
Choice in the baking
HEALTHIER snacking is a priority for shoppers in 2016, says United Biscuits, and as a result it expects baked products to command an increasingly...
Biscuits could double sales
GIANT biscuits manufacturer United Biscuits reckons the value of biscuit sales in the UK could double in just a few years if manufacturers and...
A choice for any occasion
BISCUITS are bought more frequently and feature in more shopping baskets than any other snack food category according to United Biscuits – partly because,...
NPD sticks with new flavours
Innovation and brand extension are vital, it’s frequently argued, for manufacturers and retailers who want to increase sales of cakes and biscuits.
United Biscuits added...
Extended treats marked personal
BISCUIT fans have the chance to get their names on their favourites this Christmas thanks to United Biscuits.
Boxes of McVitie’s Victoria, Family Circle and...
Room for growth
Putting its value at £2.2bn, Mondelez International says the crisps and snacks category is one of the most significant in UK retail. But it still...
Biscuits for a busy life
UNITED Biscuits has relaunched its McVitie’s Breakfast range and added two new varieties.
The new biscuit varieties, Oaty Breaks and Fruit & Oat Bakes,...
Jacobs plans £6m snack attack
INVESTMENT in production equipment, advertising, and promotion costing £6m will back the biggest launch this year from United Biscuits.
Jacob’s Cracker Crisps are available in...
Euro flavour comes to UK
UNITED Biscuits is bringing a taste of Europe to its UK biscuit range.
McVitie’s DeliChoc is a thickly-coated Belgian chocolate biscuit with a crunch.
The firm...
Jacob’s alternative – it’s a cracker
CONSUMERS who are weary of sandwiches are the target for United Biscuits’ latest innovation: Jacob’s Crispbreads, launched earlier this year.
Hena Chanda- rana, trade communications...
Fruity new look for Go Ahead
UNITED Biscuits’ healthier biscuit brand, Go Ahead!, has been given a makeover. The logo has been streamlined and the packaging imagery revamped to emphasise...
Biscuit help from UB
UNITED Biscuits (UB) is out to boost sales in the convenience channel with a new field sales team and trade-only website.
The website, www.betterbiscuits.com, is...
Cheesecake takes the biscuit
DIGESTIVE biscuits are the traditional base for a cheesecake.
Now McVitie’s has taken that association a step further, with its new creation, Cheesecake Creams.
They consist...
Will labels light the healthy way?
A new food nutrition information system is ready to go live. But not every brand thinks it takes the biscuit.
AFTER years of discussion and...
