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Murray Ferguson, Manager, Spar, Symbol Store of the Year sponsored by Britvic, Scottish Grocer Awards

Awards profile – Symbol Store of the Year 2014

Clare Narey, Manager, Spar, Social Responsibility Award sponsored by Diageo, Scottish Grocer Awards

Award profile – Social Responsibility Award 2014

Spar, forecourts, c-stores, convenience store, shopping, service station,

Gala days for Spar in the Borders

The new range of chilled desserts from Spar, with RRP between £1 and £2.80.

Sweet but simple

Swedish Glace, desserts, c-stores, Unilever UK,

Cream of the crop

Time to get back to work

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Doing a fair trade

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Mobile message takes Spar to 18-44 group

Back-to-school activity well underway

Spar

Spar says online life has lift-off

Brand, brand, voom

Serve-over, till-point display cabinets featuring goods from local bakery specialists are now frequently seen in Scottish Spar shops. The symbol group is expanding its programme of partnerships with local bakers, butchers and produce providers.

Symbol of partnership

The main bakery fixture at Spar, Hillfoot Road in Ayr takes a prime position in Aisle 1 of the store. Wrapped bread and loose rolls take up the first section of the fixture. As consumers make their way down the aisle they pass morning goods in the second fixture section. The substantial local popularity of cake means those products take a large space in the third segment. To make way for the cakes, Spar-branded part-baked bread and world breads are merchandised in a free-standing display unit at the start of the fixture, and the products do well there. The main fixture ends with bake-off products.

Award profile – Bread and Bakery of the Year Award 2014

As competition intensifies,many symbol stores are likely to seek something that sets them apart from the c-stores of the supermarket giants. Branded food companies like Subway have been keen to sign up symbol store retailers as franchisees. Specialist retail research company him! found one in three consumers in its survey said a branded food operation would encourage them to visit a store more often.

Symbols set to change?

Spar

City store opens the doors

Flashback to August last year as Spar Ladybank receives its prize as winner of the Kingsmill Community Grant. Left to right: Bill Watters and David Croll of the Ladybank Development Trust; Jill McEwan, area manager, Spar; Chrissie McLaren, Spar Ladybank; and Robert Wilson and Dionne Wilson, Kingsmill.

At the heart of the community

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