Tag: Mr Kipling

Various World of Sweets brands have unveiled new products for this Easter.

Easter treats from World of Sweets

As Easter weekend is early this year, retailers should stock up as soon as possible to make sure they can offer their customers a wide variety of celebratory products, say bosses from World of Sweets, which has a range of new products.

Market News | Mr Kipling, Pepsi, Limoncello Di Capri, Hovis

Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.

It’s time to have cake and eat it

CONFECTIONERY may lead the charge at Halloween, but seasonal cakes also offer c-store retailers opportunities.
mr kipling toffee apple pies

Apple pies for guising

PREMIER Foods has made it frightfully convenient to enjoy a Halloween staple this autumn.

Eggcellent additions

Premier Foods is springing into action this Easter with two new seasonal additions to its Mr Kipling and Cadbury Cake ranges
Mr Kipling

Spooky and sweet for Halloween

Premier Foods has rolled out a new range of Roald Dahl-themed treats in time for the Halloween season.
Mr Kipling and Cadbury Christmas snacks

Premier Foods rolls out its festive range

Treats with a bit of tinsel

Sleighing the festive market

Premier Foods launch NPD

Scary cake range returns for 2018

Premier Foods is focusing heavily on Halloween this year, with a range of cake products targeted at the occasion .

Big friendly cake

CAKE brand Mr Kipling has introduced a Roald Dahl themed range for summer

Having cake and eating it

Premier Foods is rolling out Cadbury Roses Cake Bars alongside best sellers from previous years including Cadbury Cakes and Mr Kipling.

Seasonal slices

Cake brand Mr Kipling has introduced Orange & Lemon Slices and Lemon Bakewells for Easter. Innovation controller Karmel Maletta said: “We know shoppers consider Easter...

Sweetening the impulse offer

Premier Foods adds more to its on-the-go cakes and treat range With 13% of shopper store visits used to buy food-to-go products, according to HIM...

A taste of the unusual

Out of the ordinary products will be on shopping lists at Halloween as consumers look for something different, claims Premier Foods. The Mr Kipling and...

Share the scares

New seasonal packs will help maintain its 25.2% share of the ambient packaged cake category according to Premier Foods. The Cadbury Cauldron contains 12 individually wrapped...

Gentle growth as DIY declines

Cakes haven’t been flying off the shelves  of Britain’s stores quite so fast as they might have been expected to. And that could be because...