Tag: marketing

Biscuit breaking onto TV screens

Bahlsen puts Pick Up! centre stage in new campaign GERMAN biscuit brand Bahlsen has launched a new national TV campaign for its Pick Up! brand. The...

Sauce brand stirring things up with new ads

Campaign focuses on getting consumers cooking at home HOT pepper sauce brand Encona has been causing something of a stir with the launch of a...

Brewer spends big on campaign

Going Mads for Carlsberg CARLSBERG UK will sprinkle some Hollywood stardust over its core brands this month as part of a £15 million integrated marketing...

Hoist up the Birdseye sail

Long serving mariner mascot returns to the small screen CAPTAIN Birdseye is sailing back to the small screen after almost a decade away. Birdseye’s beard wearing...

Working together the way forward

SALES and marketing agencies have a crucial part to play in introducing brands to the convenience sector. According to father- and-son agency, JFK Partnership,...
Scottish food and drink fortnight

Scottish food and drink fortnight

Scottish food and drink has been highlighted as a potential powerhouse industrial sector for the nation’s future. Next month we all have a chance...
Scottish Grocer and Convenience Retailer
Scottish Grocer, Scotland’s leading magazine for the convenience retailing sector, has kept Scotland’s local food and drink retailers up to date for nearly a century. Renowned within the industry as a quality title, its knowledgeable and consistent independent editorial ensures it is a magazine that retailers can trust and rely on regardless of market conditions.
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