Mars Wrigley has revealed its new line up for the festive season this year, with plenty of NPD for the Maltesers brand and some returning favourites.
CONSUMERS have been warming up to hot chocolate in the wake of the pandemic.
MARS has embraced the dark side, with the first evolution of its classic Maltesers treat for almost a decade.
AS consumers face an economic squeeze, PMPs will come into their own.
Mars Wrigley is ready for the final push towards Easter, with expanded distribution for some novelty treats and a host of classic shell eggs.
An action-packed summer of sport lies ahead, and for fans north of the border, the wait for the Scottish football team to qualify for a major tournament has been a long time coming.
Some say the best things come in pairs and Mars Chocolate Drinks & Treats seems to be banking on that with its latest biscuit NPD.
Orange is the flavour of the moment at Mars Wrigley, with the firm unveiling a range of chocolate SKUs with a citrus twist.
Category flying in Scotland says Mars
Maltesers Hot Chocolate products have a new look. Mars Chocolate Drinks & Treats has redesigned the packaging across the Maltesers Hot Chocolate range.
MALTESERS will be appearing on Snapchat as part of a collaboration between Mars Wrigley and the social media app.
Staying true to yourself has been key to success at Cults KeyStore, Aberdeen
Hot on the heels of the launch of Maltesers Truffles last year, Mars has unveiled a new truffle pack for Christmas 2019.
The digital-only marketing push consists of a series of four adverts that show people buying Maltesers Truffles as a gift, before realising they are too tasty to give away
Mars Wrigley seems confident it’s coming into the festive season with a surefire Christmas hit following the launch of Maltesers Truffles earlier this year
Milkshakes and milk drinks particularly popular in c-stores, according to Mars .
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