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The sweetest night’s share

Game on

Point of sale materials prompt purchases says Mars Chocolate. More than a third of confectionery impulse purchases are made after shoppers see a brand’s presence in store and half of confectionery shoppers are influenced at the fixture.

Sweet addition

c-ctores, convenience store, Scotland

Sugar-free

Cadbury, Dairy Milk, Scottish Grocer

The joy of flavours

Cadbury Dairy Milk, fairtrade

Cocoa plans