How to win at wine o’clock

NEW world wine giant Treasury Wine Estates (TWE) is going all out for summer sales in the £6-8 price range. It says that’s the...

Free… and all in the best possible taste

AS free-from foods join the mainstream, the demand for great-tasting and high-quality products is increasing. That’s the word from gluten-free product baker Kent &...

Barr predicts bumper sales

IRN-Bru manufacturer AG Barr is going all out to capitalise on the events of the coming year. “Glasgow 2014 will focus worldwide attention on...
The Famous Grouse

2014 – a big whisky year

THE off-trade should be gearing up for bumper whisky sales during Scotland’s big year. That’s the word from Maxxium UK, the company behind The...
Border Biscuits

Customers asked to create a birthday flavour

LANARK-based Border Biscuits is celebrating its 30th birthday by inviting customers to suggest a new flavour in the Big Baking BonanzaIt’s the second time...
Discounter Lidl, which has been growing in Scotland, has its own range of Fairglobe products that carry the Fairtrade mark. Included in the Fairglobe range are milk chocolate, dark chocolate, cookies, instant coffee, tea bags, bananas, orange juice and one of the company’s Cabernet Sauvignon wines.

Discounter makes its ethical mark

THE Fairtrade scheme is, essentially, an accreditation system. To carry the Fairtrade mark products must meet a series of standards through their production and...
Cadbury

Chocolate giant spreads change

CADBURY became Fairtrade on a number of Cadbury Dairy Milk products in Britain in September 2009. And since then the Fairtrade mark has been added...
fairtrade

Fair Trade nation set for festival fortnight

THIS month sees the return of Fairtrade Fortnight and retailers are being encouraged to go bananas ... and tea ... and coffee ... and...
Malbec

Birthday discount as Co-op marks wine’s 10th

THE Co-operative Food reckons it was the first major retailer to launch own-brand Fairtrade wine in the UK. The Co-operative now offers 21 Fairtrade wines,...
Calypso

Looking for young views

DRINKS firm Calypso, whose products include 500ml Fairtrade Pure Orange Juice and Pure Apple Juice, Fairtrade 200ml Pure Orange and Pure Apple Juice cartons...
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Scotmid ready to go bananas

2014 will see bananas, once again, be one of the major areas of interest in Fairtrade Fortnight. The big selling fruit will take centre...
Strathmore

Ready, steady, go Glasgow

SOFT drinks brand AG Barr says it’s leading the charge for Scottish products in the run-up to the Glasgow 2014 Commonwealth Games. Its bottled water...
THE institution of the Burns Supper, now an annual celebration of the works of Scotland’s – and one of the world’s – great poets, Robert Burns, began in the very early 19th century. In 1801 some chums who were great admirers of the recently departed Rabbie, and who were also pretty fond of a dram, met on the fifth anniversary of the great writer’s death to wine, dine, toast his memory and recite some of his works. The following year the celebration moved to the date of the bard’s birthday 25 January and the rest as they say is history. The Burns Supper habit spread across Scotland. Within a few years a Burns Supper was being held in Oxford University. Today they are held all over the world. These days formal suppers can be quite posh with a multi-course dinner, a piper, a toast to the immortal memory of our great literary hero, a cheeky toast to the lassies, an even cheekier reply from the lassies, an address to the haggis and a recitation of Burns’ great narrative poem Tam o’Shanter. Other celebrations in homes and elsewhere are often much simpler. But virtually all will include two items that retailers can highlight in Burns season each year ... haggis and whisky. It’s sad that, because of marketing restrictions on alcohol products in Scottish off-trade outlets, it’s effectively impossible to cross-promote the two Burns Supper essentials or even to place them together in a display. But that’s all the more reason to promote them individually. Try highlighting haggis in your meat chiller, carry a few different sizes to suit the variety of sizes of households, use point-of-sale material to remind shoppers of Burns Night and the part that haggis plays in the celebrations. And you could make January a special malts month or simply arrange to focus on whisky generally in your drinks area. If you have a whisky deal that’s giving you a good margin highlight it within your drinks section. And creating a Burns theme in store, with tartan and maybe even pictures of the man himself, will help get the message across.

Power of the Bard

THE institution of the Burns Supper, now an annual celebration of the works of Scotland’s – and one of the world’s – great poets,...
Gordon Allan, director of Malcolm Allan, left, and Gordon Robinson, Bank of Scotland relationship director, right, outside the new Malcolm Allan headquarters in Larbert. The new plant was developed after a ÂŁ2.9m finance deal with Bank of Scotland was agreed.

Top food firm enters new era

IF 2013 was a great year for Falkirk-based meat products producer Malcolm Allan, 2014 is likely to turn out to be important to the...
2014

Kicking off Scotland’s big year

FOR many Scots 2014 was always going to be a big year. The 700th anniversary of the battle of Bannockburn occurs in June and there’s...
Aberlour

Soaring malt brand adds expressions

• ABERLOUR, the malt whisky whose 10-year old stormed to the highest malt whisky position in last month’s Kantar WorldPanel top 25 Scottish drinks...