Captain Morgan has set sail on a rum refresh
Diageo has unveiled what it is calling a bold new look for Captain Morgan which has rolled out across the brand's entire portfolio.
Bacardi brings in a spicy addition to the rum aisle
Bacardi Rum aims to bring a taste of the Caribbean shores to local c-stores with the launch of its new Caribbean Spiced rum.
New Kingsbarns whisky
Kingsbarns Distillery has high hopes for its new Doocot flagship single malt whisky.
Island beer sets sales
Italian lager brand Peroni has launched a new light lager in time for the summer months aiming to drive further excitement across the beer category.
Fruity global gins
Whitley Neill gin expands on its flavoured gin offering with two new additions to its wide portfolio.
MARKET NEWS | 6 brand new products available in April
Scottish Grocer takes a look at what is available to stores across the Scottish convenience retail channel for the month ahead.
Moo-ving into vodka
Molson Coors has expanded into the vodka market for the first time with the addition of the Black Cow brand to its wide range of alcoholic drinks.
Kopparberg set for summer
Kopparberg aims to drive cider sales in the summer heat with the launch of its new limited edition variant Summer Punch.
Belhaven supports local
Belhaven pushes up the importance of Scottish brands for local consumers highlighting the need for convenience retailers to capitalise on provenance.
Experiments in Edinburgh Gin
Edinburgh Gin has expanded on its Experimental Series with two new additions that take inspiration from home and from further afield.
Luxardo launches liqueur
Italian drinks firm Luxardo brings an extra kick to its range of liqueurs with the introduction of a new Espresso variant.
Bringing in choice
Talonmore Drinks Company aims to offer consumers a greater choice across the alcohol free market with its Talonmore Non-Alcoholic spirit.
Four Loko takes novel approach
Red Star Brands reckons it can hold on to Generation Z consumers by offering a novel variety of flavours for its Four Loko RTD.
Kopparberg has eco message
Kopparberg reckons its eco credibility goes a long way towards winning over younger customers.
Healthy options in RTDs
RTD brand White Claw aims to bring a healthier, more sessionable option to consumers when it comes to choosing from RTD brands.
Old Perth limited launch
Morrison Scotch Whisky Distillers reveals its latest limited edition launch in the shape of a new Pedro Ximinez sherry cask finish.