Aspall Cyder is set to elevate the cider category this summer
Premium cider brand Aspall Cyder has kicked off a new marketing campaign to help position the brand as a go-to option for consumers for "elevated social occasions".
Tailored Spirits Co. team marks successful year of business
Independent whisky maker Tailored Spirits Co. has marked a successful year of business with its revenue figures up 900% year-on-year.
Crumpton Oaks brings a 90s flair to the summer in new marketing campaign
Leading cider brand Crumpton Oaks is set to celebrate the summer months with a 90s rave flair with its new marketing campaign Happy Applecore.
Love Drinks rolls out new Roley’s Super Natural Lager to its range
Off-trade distributor Love Drinks has added the new British brand Roley's to its portfolio with the launch of the brand's Super Natural Lager, a beer with some unique benefits.
Hive Mind sparkling mead cans roll out to M&S stores
Welsh mead brewer Hive Mind has taken a significant step forward in the retail space with the launch of its Sparkling Mead products in M&S stores.
June Gin introduces a tropical touch with new Mango & Passionfruit spirit
Premium spirits firm Paragon Brands has launched its new June by G'Vine Mango & Passionfruit gin to bring a tropical touch to summer.
English rugby stars front new Rémy Martin VSOP campaign to bring shoppers to the...
Cognac brand Rémy Martin VSOP has teamed up with 'The Good, The Bad and The Rugby' podcast stars to introduce its range to a wider consumer base.
Tennent’s braves the summer with new 140th anniversary campaign
Scottish lager brand Tennent's is set to 'brave the summer' with its new marketing campaign that also coincides with the brand's 140th anniversary year.
Tia Maria and Sophie Ellis-Bextor are set to Shake up the Taste
Coffee liqueur brand Tia Maria has launched a new partnership with pop star Sophie Ellis-Bextor as part of its new 'Shake Up The Taste' campaign.
Hooch rolls out across wholesale depots to showcase Soopa Hooch range
High ABV RTD brand Soopa Hooch is out on the road as the brand has rolled out across depots in the UK showcasing its portfolio of drinks.
Kingfisher Drinks struts out with the new Peacock Passion Fruit & Guava cider
Premium world beer, cider and spirits firm Kingfisher Drinks has announced a new flavour for its Peacock Cider brand with the new Passion Fruit & Guava drink.
Coca-Cola offers retailers the chance to win a new EV van
Drinks giant CCEP is offering retailers the chance to win a new Ford E-Transit van in its new competition focused on its alcoholic RTD range.
Eden Mill extends partnership with Genesis Scottish Open as Official Gin
Scottish distiller Eden Mill has announced a two-year extension to its deal with the Genesis Scottish Open as the 'Official Gin' of the golf tournament.
Tennent’s launches Light brand in 440ml multipack format
The Light version will now be available in 4x440ml can packs and a 10x440ml pack.
Tennent’s Light brand, which is 3.4% ABV and gluten-free, is...
Rekorderlig launches 500ml cans with £1.4m ad campaign
Rekorderlig's wild berries and peach-raspberry flavours to be available in 500ml size can
Rekorderlig is tapping into a demand for single can formats and the...
Four Loko launches Hawaii flavour
Launch takes the flavour range of the no1 RTD brand in Scotland to 10
Four Loko has launched a new tropical flavour of its...