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A spirited beer promotion

MUSIC festivals are at the heart of the latest on-pack promotion for tequila-flavoured beer brand Desperados. The on-pack promotion highlights the brand’s sponsorship of three...
Pack shots of Hawaiian Tropic Glowing Protection 50SPF Face Cream and Hawaiian Tropic Hydrating After Sun bottles.

Hawaiian Tropic launches two new sun care essentials

Skincare brand Hawaiian Tropic has added a new 50SPF Face Cream and After Sun Nourishing Oil to its range in time for the peak summer months.

Label values

WELSH cheese brand Snowdonia has re-packaged its range to reflect authenticity, quality and Welsh tradition.
A bottle of Falkland Whisky is against a dark background.

The Falkland Collection launches first whisky bottling

Scotch whisky brand The Falkland Collection has launched its first-ever bottling with the roll out of the new The Falkland Collection Speyside Single Malt.

Creating bags more variety

THE snacking category rarely sits still for long. And this month sees a rush of new and renewed crisps, nuts and other snacks making their way onto shelves.

On-pack promo is truly scrum-ptious

ALCOHOLIC ginger beer brand Crabbie’s is offering consumers the chance to pick up some rugby-themed prizes as part of its latest competition.
Rowan Glen’s 2018 marketing is expected to build on last year’s ‘Scottish for Great Taste’ campaign, promoting the brand through advertising and PR activity.

Stepping up in the new year

Rowan Glen eyes 2018 expansion
Pipers crispeas range

Peas in a pack

HEALTH is at the heart of the latest launch from Pipers Crisps as the brand looks to tap into the growing ‘better for you’ snacking sub-category
Spar sandwiches

Packing a new bread

SPAR is using a new bread recipe in its own brand sandwich range and has redesigned the packaging

Flavours collide in new crisps

AMERICAN spirit is at the heart of the latest launch from Burts Chips, with the firm teaming up with Kentucky bourbon brand Jim Beam.

Scottish RTD lands in stores

The premium brand has been rolled out to more than 70 stores over the last month

NPD galore for whisky giant

Glasgow-based spirits producer Whyte and Mackay has bolstered its premium portfolio with the launch of a new premium blend and a facelift for an old favourite .
Dr Oetker buttercream

Agree or get it free

HOME BAKING firm Dr. Oetker is so confident in its new icing that it has offered a money back guarantee if consumers don’t like the taste

Guinness sponsors Six Nations

The tournament will be known as the Guinness Six Nations from this year

Big breakfast is a cereal killer

Breakfast continues to grow, with innovative options gaining ground

Incremental opportunity

Crediton Dairy say their Arctic Iced Coffee is well placed to complement food to go .