Extremely marked – Vimto Soft Drinks
VIMTO Soft Drinks has launched a £1 price-marked pack for its Extreme range of soft drinks.
Both its Extreme Energy and Extreme Sport 500ml drinks...
Butter love
Scots shoppers are much more likely to buy butter than the GB average, sales are growing faster and we love brands.
THERE are mixed messages...
Curry on the chips please
CHIP shop flavours continue to be the product development focus for McCoy’s, thanks to an extension of its Chips range.
Arriving on shelf last month,...
A spiced take on a classic
ASIAN spices take centre stage in the latest release from Halewood Artisinal Spirits gin brand Whitley Neill.
Eco-friendly refresh for juice brand
Pepsico has relaunched Tropicana on-the-go packs with new packaging aimed at boosting visibility on shelf
Are you a lover or a hater?
The advert aims to spark debate and drive sales of the packs
Maltesers ad is choc full of fun
The digital-only marketing push consists of a series of four adverts that show people buying Maltesers Truffles as a gift, before realising they are too tasty to give away
Italian living bottled in
Italian beer brand Birra Moretti sets out to bring the beauty of Italy to consumers with new glassware and marketing campaign.
UK growing great American brands
Euro Food Brands (EFB) has been building up a wide variety of labels and products in the UK for more than 30 years.
A freedom of choice
Health continues to remain at the forefront of many consumers’ minds, with the Covid-19 pandemic fuelling this to new heights.
Asian heat on shelves
COCONUT vinegar-based hot sauce brand Buko has landed on UK shores.
Cats top the pet spending league – Category latest
IT’S a cat’s life.
Spending on feline foodstuffs is outstripping canine comestibles, with pet pussies enjoying more treats, snacks and natural meals than ever before....
Beer is racing ahead
A documentary series which tells the story of The Flying Kestrel – a dilapidated 1930s Riley Kestrel car which was restored to its former glory – is at the heart of Kestrel Beer’s latest marketing campaign
Keeping cool with cocktails
General Mills’ Häagen-Dazs cocktail ice creams have returned to freezers, in time for summer.
Cleaning up
UNILEVER has relaunched its Domestos 750ml range in new bottles made with 50% post-consumer recycled plastic.
An exotic evening
GRACE Foods has brought some Caribbean flavour to the meal-kit fixture with the launch of its Irie Eats range.
The five strong Irie Eats range...
