More than lemon
FLAVOURS designed to appeal to modern adult consumers are at the centre of the relaunch of R White’s lemonade.
Brand owner Britvic has added Traditional...
Popping off
POPCORN is now the fastest growing sub-category within crisps, nuts and snacks, growing 34% year on year, according to IRI. Butterkist is looking to...
Going soft
A new twist on a classic sweet is the promise from Tangerine Confectionery with its latest launch.
Soft and chewy Fruit Salad Bunch of Bon...
Kids show the way
CANDY brand Mentos is turning children into life coaches in its latest advertising campaign.
In the TV ad children help adults to make new connections...
UNICEF and Pampers partner for ‘Amazing Babies’
P&G’s nappy brand Pampers has partnered with UNICEF for the 11th consecutive year, with celebrity mum and former Girls Aloud singer Kimberley Walsh launching...
Amazon Top Up added to PayPoint’s digital voucher range
PAYPOINT has added Amazon Top Up to its range of digital vouchers. Customers are now able to purchase a voucher in cash to top...
Celebrate with jelly and ice cream
LUXURY tea brand Teapigs is celebrating its 10 year birthday with a limited-edition blend of strawberry jelly and ice cream tea.
10 years ago Nick...
Permission to munch
Permissibility and portion control, the growth of food-to-go, and increasing demand for savoury biscuits are all contributing factors argued to have had an impact...
Turkey shapes are go
BERNARD Matthew’s has joined forces with International Rescue for its first ever licensed range, the TV tie-in Thunderbirds are Go pack.
Assistant brand manager Katherine...
Filling the gluten gap
WITH 20% of UK shoppers now buying gluten-free products, according to Mintel research, a growing number of shoppers are looking for sweet and savoury...
Value on display
BISCUITS and cakes manufacturer Pladis has rolled out the next phase of its Convenience & Impulse (C&I) strategy, including two new channel-exclusive launches and...
Fresh look for winter
Lees of Scotland has unveiled a new design for its re-sealable Mini Snowball Tub.
The makeover coincides with the launch of new individually-wrapped 24 packs...
Bulking up
NOT immune to challenges facing the wider food industry, sales of wrapped bread also continue to be influenced by specific factors – not least...
Farmhouse flavour for Hovis range
EARLIER this year bread firm Hovis bet on the farm when it launched a new Farmhouse loaf range – including Hovis Soft White Farmhouse...
Speciality the star of in-store bakery
The in-store bakery sector is currently one of the top-performing sectors in convenience retailing, presenting shopkeepers with huge profit opportunities, according to Aryzta Food...
Snacking packs a crunch
RECENT growth in the snacking market has inspired Border biscuits to offer more convenient on-the-go pack options for its range.
“Over 26 million of our...
