TENNENT’s parent firm C&C Group and Mark Anthony Brands, the firm behind White Claw, have joined the alcohol industry social responsibility body The Portman Group.
C&C Group is returning as a member after previously leaving in 2014, while Mark Anthony Brands joins for the first time.
David Forde, chief executive at C&C Group, said: “Now more than ever, as we see the ramifications of Covid-19, the sector needs to come together to demonstrate that the UK alcohol industry takes its self-regulatory and social responsibility obligations very seriously.”
