Tackling underage sales

The UKVIA’s ‘Preventing Underage Sales Guide’ is available online

THE UK Vaping Industry Association (UKVIA) has launched a new guide aimed at tackling underage sales.

Created in partnership with Trading Standards, the Preventing Underage Sales guide is available to download through the UKVIA’s website.

The guidance covers vaping legislation in Scotland, England, Wales and Northern Ireland; best practice enforcement of Challenge 25; and dealing with the issue of proxy purchasing on behalf of someone under 18.

UKVIA said that while vaping among teenagers remains low, with research from Action on Smoking Health (ASH) revealing 1.6% of 11-18 year olds are used e-cigarettes more than once a week in 2019, the industry has “taken the initiative.”

John Dunne, director at the UKVIA said: “The legal age to buy vaping products is 18 and we want to keep it that way by making it as hard as possible for minors to get their hands on vaping devices and e-liquids.

“This guide is designed to ensure consistency and high level standards across the industry when it comes to age verification.”