ALLIED Bakeries is to introduce a price-marked pack for Kingsmill Sandwich Thins.
From this month packs of the pre-sliced thin rolls will be available, marked £1.
Other price-marked packs from Allied Bakeries include Kingsmill Tasty Wholemeal, Kingsmill 50/50, Kingsmill Great White. Kingsmill Soft While rolls, Kingsmill Pancakes and Crumpets, all priced at £1.
Martin Garlick, category director, Allied Bakeries, said: “Research shows that price-marked packs give shoppers greater confidence that they are getting good value for money. That’s why Allied Bakeries has introduced a variety of PMPs across its range of Kingsmill products over the past 18 months.
“Convenience retailers can take the opportunity to grow their sales today by ordering any number of the Allied Bakeries price-marked packs that are available.”
