Tag: Red Star Brands
Four Loko bursts with new flavour
Red Star Brands RTD brand Four Loko has launched a new flavour to its range with Dark Berry Burst as the brand aims to take drive further RTD sales.
Convenience in brief | The latest news in the sector
Scottish Grocer takes a look at the Scottish convenience sector and brings together three news stories covering recent events.
Four Loko takes novel approach
Red Star Brands reckons it can hold on to Generation Z consumers by offering a novel variety of flavours for its Four Loko RTD.
American flavour for young adults
Red Star Brands has big plans for Four Loko
AMERICAN import Four Loko relaunched in the UK last year, in a bid to shake up...
Function over fat loss
Managing director of Red Star Brands offers his assessment of what the health conscious consumer is seeking out when purchasing a soft drink
Time to be bold in the chiller
Red Star Brands has urged retailers to be bold this summer by opening up more space in their chiller for water and water plus brands