Tag: Pernod Ricard UK
Mix it up for the festive season
Christmas will be bigger than ever this year as people come together in big groups for the first time in three years, so says drinks giant Pernod Ricard UK.
Banks move for Pernod
PERNOD Ricard UK has appointed Leanne Banks as marketing director to lead its marketing and digital transformation.
Refreshed for the summer
Malibu has launched two new drinks aimed at the 18 to 24 age group.
Demand is growing for gin and Irish whiskey
Keeping up with festive change
THERE are certain drinks that have always been associated with Christmas.
A Buck’s Fizz at breakfast while opening presents, a glass...
A corker of a summer ahead
Fruity, lighter wines are in good shape .
Celebrate with style
Easter can also provide an opportunity to boost sales in other categories than chocolate
The season of premium spirits
When it comes to premium spirits in Scotland, single malt whiskies certainly spring to mind, but retailers also shouldn’t overlook NPD according to Shead
Pleased to peat you
Pernod Ricard is looking to shake things up in the Scotch whisky category with the launch of a peated no age statement Speyside single malt
Booze-free gin launches
CONSUMERS are increasingly cutting back on their alcohol intake, so it seems fitting that an alcohol-free gin should land in the UK this summer.
At home for the holidays
Christmas is party season and many people looking forward to celebrating at home will already have begun planning their drinks purchases.
Now’s the time to give a dram
CHRISTMAS is a time for gift giving. And few gifts have been as enduringly popular down the years – especially in Scotland – as a good bottle of whisky.
Prepared to serve
As Pernod Ricard UK launches its Christmas campaign focused on helping retailers increase sales of popular cocktail and mixer ingredients, Scottish Grocer spoke to channel director for grocery Chris Shead about the opportunity the category represents.
Arty label stands out
THE fourth in an annual series of limited edition bottles with art at their heart has been released for Spanish wine Campo Viejo.
The latest...
Build a new social life
Drinks giant aims to help retailers tweet their way to festive success
DRINKS giant Pernod Ricard UK reckons retailers should get social this Christmas and...
Rainbow revolution
THE launch of the new Absolut Colours bottle celebrates the brand’s connections to the lesbian, gay, bisexual and transgender community, according to owner Pernod...
Fans ask for coconut gifts
IN a first for the brand, coconut-flavoured, rum-based drink Malibu has released a Christmas gift pack. The white pack includes snowflake cutouts designed to...
