Tag: Mondelez International
Room for growth
Putting its value at £2.2bn, Mondelez International says the crisps and snacks category is one of the most significant in UK retail. But it still...
Busy adults fuel snacking boom
TIME-PRESSED British adults are snacking more and that’s a trend that looks set to continue say three of the biggest players in branded chilled...
Value where it counts
MONDELEZ International is introducing 50p promotional price-marked packs on its biggest-selling Cadbury countlines.
The new 50p promotional PMPs have been launched on countline packs of...
More to go round
SHARING is the name of the game for a range of chocolate bags from Mondelez International.
Following the introduction of Cadbury Dairy Milk Giant Buttons...
Sweet, sure, steady
CONFECTIONERY is a mainstay of most c-stores’ product ranges and chocolate in all its variety of styles, types and sizes accounts for the majority...
Top of the morning
MONDELEZ International has expanded its breakfast biscuit range with new Belvita Tops.
The new biscuits are made with wholegrain cereals, finished with a chocolate or...
The joy of flavours
CADBURY Dairy Milk latest campaign – Free the Joy – is designed to highlight the chocolate bar collection’s range of flavours and textures.
Running through...
Impulse for a happy Easter
RETAILERS should have begun their push for Easter sales last month according to wholesaler Bestway Batleys.
And the company reckons c-store operators will achieve the...
Tops of the morning
BELVITA breakfast biscuits have a new variety. Belvita Tops, with a chocolate and hazelnut or strawberry topping, are designed to give consumers what brand...
Game on for Halls
MEDICATED confectionery brand Halls, owned by Mondelez International, has teamed up with EA Games for a new promotion this winter.
By entering an on-pack...
Keep taking the tablets
Brands giant says sweets business is show business
SUCCESS in confectionery is all about showcasing core products with a great display, according to major chocolate,...
Consumers crave a café experience
AS consumers seek to recreate coffee-shop experiences at home, the demand for luxury coffee and hot chocolate products continues to grow, says Kenco and...
Festive chocs on the rise
CHRISTMAS chocolate saw sales value rise 5.3% in 2013 said Cadbury brand owner Mondelez International as it launched its festive range for this year.
Consumers...
Velvet bags screen slots
MONDELEZ International’s latest sharing treat, Cadbury Eclairs Velvets, is hitting the TV and cinema screens.
The brand extension, launched in March to offer consumers a...
Barny on the way
MONDELEZ International’s children’s biscuit brand, Barny, is coming to the convenience sector.
The confectionery giant is launching the sponge snack in a new 30g...
Cadbury spreads chocolate-based joy
FOLLOWING what’s said to have been the success of last year’s Unwrap Gold promotion, Cadbury is launching this year’s version, Unwrap Joy.
Unwrap Gold...
