Tag: McCoy’s

Promotional image of the partnership between McCoy's crisps and the NFL here in the UK, the text reads 'It's Crunch Time'.

KP brings a crunch to the NFL

McCoy's is set to bring the crunch to the NFL in the UK and Ireland as the KP Snacks brand has been announced as the savoury snacks partner of the sport.
Pack shots of McCoy's Epic Eats Flamin' Fajita and Grilled Cheese.

McCoy’s builds on the Epic Eats in new promo

KP Snacks has expanded on the McCoy's Epic Eats range with the addition of two new American inspired flavours and a new prize promo to drive up sales.
mccoys ad

Winning with crisps

KP Snacks has launched a new competition offering retailers the chance to win from a £50,000 prize pot.

KP Snacks expands £1 PMP range

KP Snacks has expanded its £1 PMP range with the launch of a new King Prawn SKU. The addition of McCoy’s Sizzling King Prawn brings KP Snacks’ portfolio of £1 PMPs to 25. £1 PMPs appear to be working well for KP Snacks; Nielsen Scantrack figures to the 4 December 2021 revealed the firm’s £1 PMP range is currently outperforming overall category growth at +10/1%.

Hot new crisps

Rolling out this month, the new McCoy’s range, McCoy’s Fire Pit, comprises three flavours: Flame Roasted Peri Peri, Flame Smoked Chorizo, and Flame Scorched BBQ Ribs
KP snacks range

Three more join the one pound range

KP Snacks expands its price-marked offer
KP snacks promotion

Championing local retailers

KP Snacks new initiative offers Scottish c-store retailers the chance to win £1,000 worth of prizes
4 bags of crisps

Lunch in style

New pack promotion offering shoppers the chance to win a long-haul dining experience
Crisp packets

Busy lifestyles support snacks

Brands ready to make the most of on-the-go demand

KP Snacks push PMP packs

KP Snacks has been hitting the mark with its PMP portfolio, highlighting figures which show 57% of shoppers want to see the format in the crisp category

No place for complacency

McCoy’s biggest ever NPD comes during a period of major change for the brand

Getting spicy with improved flavour

MCCOYS is launching a new and improved Paprika flavour, which it says is preferred by 57% of consumers when compared to its closest competitor.

Curry on the chips please

CHIP shop flavours continue to be the product development focus for McCoy’s, thanks to an extension of its Chips range. Arriving on shelf last month,...
McCoy’s

And flat ones too

RIDGED crisp brand McCoy’s is also embracing the flat. New McCoy’s Thick Cut are available in 35g packs in BBQ Chicken and Cheddar &...

Share snacks flash at £1

KP Snacks has added two products to its range of price-marked packs. It says PMPs are growing at 21% year on year. McCoy’s Cheddar &...

Kick-off for McCoy’s football league promo

Crisp brand McCoy’s is launching its second season as the Official Crisp Partner of the Football League with an on-pack promotion and marketing campaign. Kicking...