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Front of a Costcutter store with World Cup 2026 activity across it.

Bestway launches World Cup activity for Costcutter and Best-one

Promotional image for Pringles World Cup 2026 campaign 'Even Rivals Pass the Pringles' featuring Scotland player John McGinn and England player Jordan Pickford.

Pringles unveils new campaign with John McGinn

Promotional image for the Kellanova Pringles and Cheez-It retailer competition offering store owners the chance to win up to £25,000.

Kellanova builds excitement with new football themed competition

A Filshill truck with Budweiser football branding on its side sits outside the firm's depot in Renfrew.

JW Filshill kicks off summer of football campaign

Scottish footballer Andy Robertson, Steve Clarke, head coach, and footballer Kathleen McGovern sit in Hampden Stadium seats holding cans of Pepsi Max.

Pepsi Max kicks off new deal with Scotland football teams

Pack shots of the Tennent's 15-pack with the Fifa World Cup 2026 on-pack promotion.

Tennent’s kicks off Fifa World Cup activity

Pack shot of the BrewDog Punk IPA summer 2026 campaign offering consumers the chance to win a year of beer.

BrewDog capitalises on a summer of football with new campaign

A young girl stands on a football pitch wearing the Kellogg's x Puma football top.

Kellogg’s Football Camps return with free places up for grabs

Promotional image of the Cadbury Win for Your Squad competition.

Win For Your Squad with Cadbury football promo

The Fifa World Cup trophy stands in a glass cabinet in the Fifa World Football Museum.

World Cup bank holiday confirmed for Scotland

Pack shots of Fray Bentos Chicken Tikka Match Day Pie.

Fray Bentos kicks off new Chicken Tikka Match Day Pie

Promotional image of the Coca-Cola Europacific Partners' 'Guess the Goals' competition featuring a can of Coca-Cola Zero Sugar and a football hitting the back of a goal net. The text reads Chance to Win 1 of 1,000 Premier League balls weekly.

Coca-Cola builds Premier League matchday excitement in new promo

Advert for Carling's SPFL 2025-26 season campaign.

Carling raises a glass to Scottish football with SPFL campaign

Shelves of Pie Sports' Kebab Pies inside a store.

Pie Sports expands listings for Kebab Pies packs

Pack shots of Lucozade Sport Ice Kick by Jude Bellingham.

Score sales with new Lucozade Sport collaboration

Promotional image of Cadbury FC 2025 with a bar of Dairy Milk, a lanyard and a football on a pitch, the text on the lanyard reads 'Share Your Ultimate MatchDay With Three Friends'.

Cadbury FC returns with even more prizes for consumers

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