Tag: Barr Soft Drinks
Barr and Lees tap into national pride
Well-known Scottish brands Barr Soft Drinks and confectioner Lees have been speaking about their hopes to boost sales as excitement builds for the Euros, with the national team taking on Germany in the opening match on 14 June.
Rubicon offers a taste of the sun
Barr Soft Drinks has revealed a new summer campaign for its Rubicon fruit juice brand, while functional firm Boost Drinks has had a brand refresh.
AG Barr powers up energy category
Soft drinks giant AG Barr says its range of energy drinks will meet new HFSS restrictions in Scotland and appeal to consumers' needs.
Irn-Bru kicks off phenomenal Euros promo
Barr has kicked off a new promo across its Irn-Bru variants to mark the UEFA Euros Germany 2024 to help boost sales during the football tournament.
Rubicon Raw is back on Boardmasters
Barr Soft Drinks energy brand Rubicon Raw has kicked off its partnership with Boardmasters Festival for the third year running with 60 tickets up for grabs.
New Rubicon Spring is full of zest
Barr Soft Drinks aims to capture more sales from the health-conscious consumer with the launch of a zesty new flavour in the Rubicon Spring portfolio.
Win a taste of the summer with Irn-Bru
Three lucky retailers are set to win three cases of both of the new Irn-Bru Xtra summer edition flavours which are set to launch later this month.
Scotland’s top brands: 9 & 10
Scottish Grocer puts the spotlight on the top Scottish take-home food and drink brands in Scotland using the list compiled by Kantar, here taking a look at brands 9 & 10.
Barr Brus up interest
Barr Soft Drinks looks to boost up some energy drink sales across the convenience channel with the launch of its new PWR BRU range.
Barr powers up the Bru
Barr Soft Drinks is set to power up the energy drinks category with the launch of the new range of drinks PWR-BRU expanding on its energy range.
The Bru will get through
ter media has reported on the AG Barr strike action, Scottish Grocer wants to reassure retailers across the sector that Irn Bru deliveries will still be made.
Barr set to heat up sales in soft drinks
AG Barr is pushing retailers to capitalise on the summer heat this year with its wide range of brands to help appeal to a number of consumer desires.
Barr goes Xtra limited this summer with new Irn-Bru flavours
Barr is banking on some exotic efforts to drive up soft drinks sales this summer with two limited edition flavours for Irn-Bru Xtra.
Springing into peak season
Barr Soft Drinks reckons retailers can use the popularity of two categories to drive up sales for January.
Xtra choice at Burns
Consumers cutting back on sugar don’t need to miss out on the nation’s favourite Scottish soft drink during Burns Night this year.
New look for 2023
Barr Soft Drinks has embraced a new look across its Barr Family Range of drinks.
