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Pack shots of Mogu Mogu Zero Sugar Summer Berries and Zero Sugar Tropical Delight.

Mogu Mogu taps into soaring demand with new Zero Sugar drinks

Fruity soft drinks brand Mogu Mogu has launched a new range of Zero Sugar drinks to respond to rising consumer demand for sugar-free alternatives.
Pack shots of Red Bull Summer Edition White Peach flavour including a single 250ml can and a four pack of the sugar-free variant.

Summer kicks off for Red Bull with new White Peach flavour

Energy drinks brand Red Bull has unveiled its latest Summer Edition flavour with the launch of a new White Peach variant.
Cartons of Three Robins Barista Oat Mylk and Choco-riffic Oat Mylk lie on a wooden table in the left image whilst Three Robins founder Karen Robinson stands with Steve Addison, local sourcing manager at Scotmid, Robinson holds two Three Robins branded pouches whilst Addison holds the Scotmid Scottish Favourites sign with the two Oat Mylk cartons on the table in front of them in the right image.

Three Robins celebrates Scotmid listings with new Oat Mylk lines

Free-from brand Three Robins has launched two new Oat Mylk variants in its new listings across Scotmid stores as part of its Scottish Favourites win.
A can of Irn-Bru stands against an orange background with golden Irn-Bru Girder design hangs next to it, suspended by a drawing of a crane.

Irn-Bru strikes Gold in new consumer campaign

Scottish soft drinks brand Irn-Bru has kicked off a one-of-a-kind promotional campaign that offers consumers the chance to win a truly unique prize.
Pack shots of Rockstar Energy Zero Sugar Peach cans.

Rockstar hits a key sale with new Zero Sugar Peach flavour

Energy drinks brand Rockstar Energy has hit the right keys with consumers with the launch of its new Zero Sugar Peach flavour.
Pack shots of Fanta Apple, Fanta Raspberry and Fanta Tutti Fruit across a range of formats including 330ml cans, 500ml bottles and two litre bottles.

Fanta bubbles up excitement with trio of new flavours

CCEP has bolstered the Fanta Zero Sugar range of drinks with a trio of flavour developments with Fanta Zero Apple, Fanta Zero Raspberry and Fanta Zero Tutti Frutti.
Pack shots of Tango Editions Limited Edition Strawberry Smash including 330ml cans and 2 litre bottles.

Tango unveils new Strawberry Editions flavour

Fruity soft drinks brand Tango has unveiled the new flavour in its Edition series of limited edition drinks with the new Strawberry Smash variant.
Pack shots of Pepsi Treats Strawberries 'N' Cream and Cream Soda.

Pepsi unveils new indulgent cola flavours

Pepsi has brought an extra level of indulgence to the cola sector with the zero sugar Pepsi Treats range, building on the brand's flavour innovations.
Pack shots of Monster Energy Rio Punch cans.

Monster Energy builds a fruity offer with new Juiced flavour

Soft drinks giant Coca-Cola Europacific Partners is set to bring a punch of tropical flavours to Monster Energy with the new Monster Juiced Rio Punch flavour.
Pack shots of San Pellegrino Zero Added Sugar with Limonata multipacks and a single can and Pesca & Clementa multipack and a single can.

Sanpellegrino rolls out new Zero Added Sugar variants

Italian sparking fruit juice brand Sanpellegrino has unveiled its new Zero Added Sugar range, offering a premium soft drink for healthy conscious shoppers.
Pack shots of Dr Pepper Sugar Free Cherry Crush cans and 500ml bottles.

Dr Pepper unveils a new Crush for this Valentine’s Day

Soft drinks brand Dr Pepper has unveiled a limited edition variant for Valentine's Day with its new Dr Pepper Zero Sugar Cherry Crush flavour.
Range of drinks options from Carlsberg Marston's Brewing Company and Britvic UK as part of a merger between the two companies.

Carlsberg Britvic launches in massive change for drinks industry

Major drinks companies Carlsberg Marston Brewing Company and Britvic have merged together to deliver the newly launched drinks firm – Carlsberg Britvic.
Bottles of Rubicon Spring Vits stand against a blue background with illustrations of fruit around the bottles.

Rubicon Spring unveils new Vits soft drinks range

Flavoured spring water brand Rubicon has unveiled its latest addition of Rubicon Spring Vits, aiming to drive up sales in the functional water market.
Pack shots of Starbucks Oat Cappuccino Chilled Drink and Starbucks Oat Caramel Macchiato Chilled Drink.

Starbucks brings oat milk to the chillers

Starbucks aims to encourage more shoppers than ever before to pick up its Chilled Coffee range with some NPD, including some Oat Based innovations.
Pack shots of Rubicon Raw Wave Edition Berry & Grape and Peach & Apricot have been placed in front of a wave with sunset in the background as well as pieces of fruit.

Rubicon Raw is set to make Waves for energy sales

Fruit juice energy drinks brand Rubicon Raw has unveiled two new limited edition variants with its new Wave Editions drinks, aiming to drive up demand in the sector.
The new Coca-Cola Lime is available in a number of formats for both Original Taste and Zero Sugar variants.

Coca-Cola introduces new lime flavour

Coca-Cola is launching a zesty lime-flavoured variant for both its Original Taste and Zero Sugar ranges, with the soft drinks giant saying it will boost sales for retailers.