A fruitful campaign for summer
BRITVIC has put some big money behind Robinsons as it invites families to get involved with a major campaign for the brand.
Fairtrade for Belgian brand
GUYLIAN has shone a spotlight on Fairtrade through a relaunch for the Belgian chocolate brand.
Converting into sales
HYDRATION drink brand iPro has secured a lucrative listing with Spar Scotland.
Cheeky campaign
SUNTORY’S new Ribena campaign encourages consumers to laugh their way through the awkward moments in life.
Mischievous new Swizzels chews
THE Minions are back and this time they’re giving consumers something to chew on, through a brand partnership with Swizzels.
Pushing on with plant based
YOPLAIT has been focusing on plant-based innovation, as the brand expands it dairy-free offer in response to growing demand.
The dark side of the Malteser
MARS has embraced the dark side, with the first evolution of its classic Maltesers treat for almost a decade.
Shaking it up in the chiller
IF variety is the spice of life, a varied selection is the secret to strong energy drinks sales.
Healthier choices for children’s treats
HEALTH continues to be a key factor when parents make purchasing decisions for their children.
Summer ballot could bear fruit
MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.
Fruit loose for summer
SWEDISH energy drink brand Nocco has launched a new limited-edition summer flavour for the fourth year running.
Spice blend comes to UK
AMERICAN seasoning brand Old Bay has hit shelves in the UK.
A chilling message
COORS is playing it cool this summer, through the launch of new limited-edition packaging.
Minions on packs
MINIONS aren’t disappearing from Yazoo Kids packs any time soon as Friesland Campina has extended its partnership with the Universal franchise as it revamps its packaging.
Additions to the bakery
BAKED by Rich’s has teamed up with Nestle Professional to launch three cookie flavours in the convenience channel.
Robins of Edinburgh
EDINBURGH mother of three Karen Robinson has founded her own oat milk brand, Three Robins.
