coca cola energy

Energetic NPD for the spring

Coca-Cola Energy will feature the taste of Coca-Cola alongside caffeine, guarana extracts, B vitamins and no taurine
Confectionery giant Swizzels is launching a £1 PMP range called Atomix that it says is designed to help convenience retailers drive impulse sales.

Swizzels unveils £1 PMP Atomix range

Confectionery giant Swizzels is launching a £1 PMP range called Atomix that it says is designed to help convenience retailers drive impulse sales.
VK PMP range

Marked bottles boosting sales

Retailers looking to springboard off RTD's popularity with young adult consumers, adding PMPs into the premix might be well worth investigating.
Pack shots of Cadbury Dairy Milk Grab & Go format bars in Marvellous Creations, Fruit & Nut and Cadbury Dairy Milk variants.

Cadbury rolls out new Grab and Go pack format

Cadbury has unveiled a new Grab & Go format pack for its Dairy Milk range in a bid to cater to shoppers seeking out more convenient pack sizes in stores.
Grahams-goodness

A big scoop of success

Ice cream is ideal for big night in
Popcorn Kitchen's new Munch Mix is offered in two variants – Popcorn & Chocolatey Snowies and Popcorn & Chocolatey Orange Segments.

Popcorn Kitchen launches Munch Mix

Gourmet snacks brand Popcorn Kitchen is launching a duo of treats called Munch Mix that it believes will put a smile on the face of snacking aficionados.
orkney-gin

The sweet taste of gin

It might have only opened a year ago, but Orkney Distilling is fast expanding its range
bagel-tin-from-New-York-Bakery

Be tin it to win it

New York Bakery Co. has launched its biggest ever UK on-pack promotion, giving away 40,000 bagel tins to consumers
funkin-cocktails-espresso-martini

Keeping it funky

Funkin Cocktails is hoping to take a slice of the summer market by spending £1 million on advertising its recently launched Nitro Canned Cocktails
shake-baby-shake-cocktail-cans

Giving RTD cans a shake up

Ready-to-drink cans haven’t traditionally been seen as the most glamorous looking drinks .
bud-light-gold-can-campaign

Big prizes to be found

Budweiser has been offering shoppers the chance to win £250 or tickets to a Bud Light sponsored event through its ‘The Golden Can’ campaign

New look from Howell’s

Northern Ireland-based Irwin’s Bakery has spent £40,000 to rebrand its Howell’s Handmade range of cakes and biscuits. The project included the purchase of a labelling...
Mark Thomson, business unit director of Kantar Worldpanel looks at consumer trends in biscuits and cakes.

Scots shoppers take the biscuit

Mark Thomson, business unit director of Kantar Worldpanel looks at consumer trends in biscuits and cakes. SHOPPERS in Scotland still go for traditional favourites like...
Baby Bells

Cheese sales to hit the net at Euro 2020

IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.
Gro Packets

Co-op grows vegan range

The Co-op unveiled its new Gro range of meat-free products last month, aiming to appeal to those starting the year off with a vegan diet.
St Pierre Burger Buns

Fresh look for bakery brand

Brioche burger brand St Pierre has a new look.