Unicorn slush poster

Sparkly slush

VIMTO is summoning unicorns to the slush market
Pack shots of the new look Irn-Bru range from 2025 including Irn-Bru, Irn-Bru Zero and Diet Irn-Bru.

Irn-Bru unveils new design in major revamp

Scottish soft drinks brand Irn-Bru has unveiled a major new brand refresh, inclusive of new pack designs and changed names in the core range.
Pack shots of Cheez-It Snap'd Double Cheese along with the logo for the Product of the Year 2026 awards.

Cheez-It crowned at Product of the Year awards

Global snacking firm Mars has scooped up a Product of the Year accolade for its Cheez-It Snap'd snacks range, proving the brand's success here in the UK.

Papers update

ROLLING papers brand Rizla has been given new packs
Pack shots of Pot Noodle Block Packs including Chicken & Mushroom, Original Curry and Bombay Bad Boy flavours.

Pot Noodle unveils new Block Noodle pack format

Quick meals brand Pot Noodle is set to tap into the demand for more convenient evening meal opportunities with its new Noodle Blocks format.

Cheese stays healthy and strong

THE cheese market is in good health, according to Stephen Gregory, head of category management at Bel UK. But PMPs, depth of range, cross-merchandising...
Pack shots of Hovis Thick and Medium Sliced bread with the PGL promotion on packs.

Hovis partners with PGL on new promotion

Bakery brand Hovis has partnered up with activity provider PGL to offer families to the chance to bag an outdoor adventure holiday.

Fresh new look for baby food brand

Cow & Gate Food has a new look following a redesign across its baby food portfolio

A very merry Crunchmas

Snack brand Doritos has got into the Crispmas spirit with the launch of limited edition festive designs across its range of sharing packs

Springing into premium drinks

Soft drinks firm Fentimans has released a new fruity product to add to its premium portfolio

A monster snack for kids

Baby food brand Organix has launched two new nutritious snacks for toddlers .
Kingsmill packaging

Recyclable bread bags

Allied Bakeries is placing a new ‘please recycle me’ logo on all of its bread bags to encourage consumers to recycle their plastic wrapping
Pasquier Croissants

French and fancy

BRIOCHE Pasquier has a new look thanks to a packaging revamp that places greater emphasis on the brand’s French heritage.

Coke launches Costa cans

COCA-Cola has put its acquisition of Costa Coffee to use with the launch of a new range of RTDs. The new Costa Coffee RTD is...
walkers-ad-spice-girls

Spice up your crisps

Walkers have team up with none other than the Spice Girls to promote its ‘best ever’ cheese and onion flavour .
cream-soda-cans

A canny design

Premium soft drinks brand Ben Shaws has relaunched its range with a new, kitschy can design