Keep Fingers Crossed as activation returns with more prizes
Cadbury's popular biscuit brand Cadbury Fingers has kicked off its 'Fingers Crossed' promotion once again for 2025, offering consumers some massive cash prizes.
Making a crafty move
Heineken launches new range aimed at those yet to try 'craft'
DUTCH brewing giant Heineken has launched a new beer brand aimed at drinkers who have...
Funkin Cocktails unveils Sour Apple Martini cans
Canned cocktails brand Funkin Cocktails has expanded on its nitro drinks range with a fruit-filled option in its new Sour Apple Martini serve.
Kingsmill launches trimmer bagels
THE New York breakfast staple has been on a diet.
Kingsmill Bagel Thins, which the bakery giant claims are a category first, are noticeably...
Funkin Cocktails expands into the Spritz cocktail market
Duo of fresh flavours roll out across the chillers
CANNED cocktails brand Funkin Cocktails has expanded into the Spritz market for the first time with...
Seabrook introduces new PMPs
Multipack and large pack now available in price marked
SEABROOK Crisps has added two new price marked packs to its wholesale portfolio, complete with a...
Mash Gang unveils first core range of alcohol free beer
Trio of innovation to capitalise on rising demands
ALCOHOL-FREE (AF) beer brand Mash Gang has launched a new permanent core range of its beers across...
It’s not just about the kids
FOR many adults, the packed lunch brings back memories of primary school, but for a significant proportion of today’s adult consumers, the packed lunch...
Rollover expands on its hot food to go range with five new products
Food-to-go brand Rollover is set to capitalise on the booming market across convenience with the rollout of five new products to its range.
In the mix
VARIETY is key to a big night at home according to Big Bear Confectionery.
Madrà Excepcional celebrates the Soul of Madrid in new TV campaign
Spanish-style lager brand Madrà Excepcional is back on TV screens with a new ad that aims to celebrates 'The Soul of Madrid'.
A marked expansion
SEABROOK Crisps has been beefing up its PMPs range with the roll-out of new packaging for the brand.
Soreen debuts seasonal cake treats for Halloween and Christmas
Cake loaves brand Soreen has launched a series of limited-edition variants of its Mini Loaves for the Halloween and Christmas periods.
Office return drives gum growth
THE return of office working has had a positive impact on gum sales, according to Perfetti Van Melle, following a decline in performance under Covid restrictions.
Take a daily trip to the sweet shop with the Swizzels Advent Calendar
British confectionery brand Swizzels has launched its new Advent Calendar for the 2025 Christmas season, helping retailers to capture some early festive sales.
Fiery collaboration yields new Pear and Chilli Gin from Penrhos and Oddbox
Penrhos Gin and Oddbox have teamed up to see if gin lovers can handle the heat of the new limited edition Penrhos Wonky Pear & Chilli Gin.





































