Promotional image of Butterkist Wicked promotion featuring packs of Butterkist popcorn with the film on them against a green background with the Wicked logo in the top right corner.

Butterkist defies gravity with new Wicked promo

KP Snacks popcorn brand Butterkist has teamed up with Universal Pictures for celebrate the launch of the new film Wicked with a new on-pack promotion.

WKD aims to create a rush for blush

SHS Drinks is setting out to attract the new generation of RTD consumers with the launch of WKD Blush. The new line – a 4% ABV,...
Pack shots of Simon Howie Smoked and Unsmoked Streaky Beef Bacon.

Simon Howie brings home the Beef Bacon

Perthshire butchery brand Simon Howie has unveiled a new alternative to pork bacon with its new packs of Streaky Beef Bacon in Smoked and Unsmoked variants.

High tech vaping

NEW technology and a new design are built into the latest products from e-cigarette brand Blu. The closed system Blu Go and Blu Plus have...
A cereal box of Nesquik Minis sits on table with a bowl filled with the cereal and a spoon next to the bowl.

Nesquik rolls out some Minis fun

Nestlé Cereal is out to pack in extra fun for consumers' mornings with a Mini offer with the launch of its new Nesquik Minis chocolate cereal.

C-stores up

Price competition and poor weather combined to make last year a difficult one for soft drinks but some drinks and, in particular, the convenience...
Pack shots of Starbucks Oat Cappuccino Chilled Drink and Starbucks Oat Caramel Macchiato Chilled Drink.

Starbucks brings oat milk to the chillers

Starbucks aims to encourage more shoppers than ever before to pick up its Chilled Coffee range with some NPD, including some Oat Based innovations.

Shake up for low-carb drinks

ATKINS has repacked its shakes, said to contain 85% less carbohydrates and 93% less sugar than regular strawberry or chocolate flavour drinks, in a...
Pack shots of Jacob's Mini Cheddars Cheesy Specials Cheese & Red Onion and Cream Cheese, Garlic and Herb.

Jacob’s introduces a Special range for Mini Cheddars

Snacks brand Jacob's has added to limited edition variants to its range of Mini Cheddars with the new Cheesy Specials range of crackers.

Deal shoppers in to boost takings

DINNER parties may be on the up and up. But it’s also clear that many Big Nights In, perhaps especially those involving sports watching,...
A bottle of Rum Cay Rum is standing on a serving plate on a table with the spirit poured out into nosing glasses, the tray has mangoes and a cut open pineapple around it there is a camera set behind the tray.

Scottish Bahamian spiced Rum Cay Rum launches

Premium rum brand Rum Cay Rum has blended together Scotland and the Bahamas to deliver a unique new rum expression to the market.

Fresh look for winter

Lees of Scotland has unveiled a new design for its re-sealable Mini Snowball Tub. The makeover coincides with the launch of new individually-wrapped 24 packs...
Pack shots of Frubes including Strawberries, Red Berries and Peach Multipack, Strawberry and Banana flavours Multipack and Strawberry Flavour Multipack.

Frubes unveils new look to drive sales with families

Kids' yoghurt brand Frubes has received a makeover, complete with gaming opportunities via a new QR code on the back of the pack.

Making your deal obvious

BRITISH shoppers buy more groceries on promotion than anywhere else in the world, according to the latest market research from Kantar Worldpanel. It says that...
Packs of Yorkie Biscuit & Brownie chocolate bars lay across a grey surface, with the chocolate bars lying outside the wrapper as well.

Yorkie unveils new Biscuit & Brownie flavour

British chocolate bar brand Yorkie has unveiled a new limited edition flavour Biscuit & Brownie using cocoa that has been sourced via Nestlé's Income Accelerator programme.

Rock Rose Spring Edition hits shelves

Dunnet Bay Distillery releases limited edition gin THE distillery behind Scottish gin brand Rock Rose has released its first seasonal spirit of 2017, with a...