Vivid invests in campaign for christmas
Vivid Vapours has announced a £4m investment in a TV, outdoor and digital advertising campaign to drive awareness of the brand’s new vaping technology.
The...
Walkers rolls out Christmas Sensations flavours
Crisps brand Walkers has rolled out two limited edition Sensations flavours for the festive season to help drive up sales of elevated snacks over Christmas.
Christmas lager up but ales dominate growth
TAKE-HOME sales of beer in the British off-trade at Christmas 2015 were 2% up on the previous year according to the first batch of ...
Four Loko unveils new Black edition
Premium RTD brand Four Loko has announced its latest limited edition flavour with the Black variant, offering consumers a kiwi based fruity flavour.
C-stores bag lunch
FOOD-TO-GO is big, right? So specialist sandwich shops and other specific food-to-go outlets should be grabbing a major share of sales.
Well HIM Research and...
Baileys sweetens a cocktail treat for Christmas this year
Irish chocolatier Lir Chocolates has unveiled its new range of Baileys Chocolate Choc-Tails, aiming to drive up gifiting opportunities this Christmas season.
Milk firm takes a mini path
NEW on the shelves from dairy group Müller last month was its Milk Minis range – 200ml cartons of whole milk, chocolate milk and...
Bebeto rolls out Heart shaped sweets for Valentine’s
Turkish confectioner Kervan Gida has launched a heartfelt innovation for its Bebeto confectionery range with the brand's first Valentine's sweets.
Dr. Oetker offers extra indulgence for this Pancake Day
Home-baking brand Dr. Oetker has rolled out an extra indulgent option for Pancake Day this year with its new American Style Chocolate Pancake Mix.
Quaker brings porridge back to the table with new campaign
Porridge oats brand Quaker is set to appeal to the consumer demand for healthy and convenient breakfasts with its new 'Deliciously Ugly' campaign.
Milk Tray man back on the box
FIRE fighter Patrick McBride was selected from 20,000 hopefuls to become the new Cadbury Milk Tray Man.
And he was taken to the Mongolian steppes...
Four Loko rolls out new Camo Mango flavour
Vodka-based RTD brand Four Loko has unveiled its latest bold new flavour with the launch of Camo Mango, brining its range to a total of 10 variants.
Extra appeal in less sugar
In response to consumer demand, Grace Foods has reduced the sugar content in its Nurishment Extra flavoured milks by 50%.
Head of marketing Nyree Chambers...
Rustlers unveils a new look across packaging
Food-to-go brand Rustlers has unveiled a new look across its packaging with the aim to offer more eye-catching designs that are easier to navigate.
Caledonian coffee for c-store retailers
SCOTTISH coffee roaster Miko has been celebrating its Caledonian credentials following the launch of its ‘Hand Roasted in Scotland’ range
Capri-Sun Squash drinks relaunch in the UK
Kids' soft drinks brand Capri-Sun has relaunched its range of Squash drinks in the UK, complete with an updated recipe and two new flavour variants.
