Lurpak butters up breakfast

Arla Foods aims to help spread out the options for the morning meal with the vast array of choice that comes from its butter brand Lurpak.
Grahams family with award-winning products

Graham’s milking the profits and scooping prizes

Graham’s milking the profits and scooping prizes
Ecotone aims to keep the morning meal healthy with its Whole Earth Drizzler range.

Ecotone and Dole push healthier breakfast options

Ecotone UK and Dole Sunshine Company have been highlighting some healthier choices that convenience retailers can offer to consumers looking to stick to their new year's resolutions.
Hamlyns' paper bags roll out at the end of this month thanks to its new packaging line.

Hamlyns does the eco-friendly paperwork

Oats brand Hamlyns of Scotland is switching to environmentally friendly paper packaging, while butchery business We hae meat has struck a deal with Iceland.
STV presenter Sean Batty sits at a table with fruit on it talking to a group of children.

Kellogg’s teams up with STV’s Big Scottish Breakfast

Cereal giant Kellogg's has teamed up with STV's Big Scottish Breakfast for the fourth year running to help raise funds for schools' breakfast clubs.
Hovis says retailers can make dough by stocking up on the best-selling items in stores.

Hovis offers bread and breakfast tips

Hovis commercial director Alistair Gaunt provides convenience retailers with tips on how they can drive up sales for breakfast through bakery products.
Nature Valley makes an appearance on screens everywhere in its new campaign.

Nature Valley rolls on to screens

General Mills cereal bar brand Nature Valley has appeared on screens across the country as part of its latest marketing campaign.
Cheerios get fruity with Very Berry

Cheerios get fruity with Very Berry

Cheerios get fruity with Very Berry
The Kellanova team with the Kellogg's-branded "changing room" van during their visit to Scotland.

Kellanova kicks off football camps campaign

The Kellanova team has been on a visit to Scottish wholesalers and retailers to celebrate the launch of its Kellogg’s Football Camps that will be running during the school summer holidays.
Hamlyns products now come in eco-friendly paper bags – meeting consumer sustainability desires.

Hamlyns lays out its green credentials

Responding to the rising demand for more sustainability support with consumers, Hamlyns of Scotland has introduced new paper packaging.
Pack shots of Biona Organic Honey Spelt Puffs, Biona Organic Crispy Spelt Flakes and Biona Organic Spelt Puffs.

Biona launches new range of Spelt Cereals

Organic foods brand Biona has unveiled a trio of spelt wheat breakfast cereals to match consumer demands for natural and healthy ways to start the day.
PROTEIN drinks brand üFit has broken into the breakfast aisle with its first range of cereal options.

Are you ready to bring a boost to your üFit breakfast?

Protein drinks brand üFit has broken into the breakfast aisle with its first range of cereal options.
Pack shots of Alpen Original and Alpen No Added Sugar in different pack formats are displayed against a dark green background.

Alpen unveils new look and recipe for muesli range

Muesli brand Alpen has received a new look and update to its recipe as parent firm The Weetabix Food Company looks build the cereal brand in the category.
A cereal box of Nesquik Minis sits on table with a bowl filled with the cereal and a spoon next to the bowl.

Nesquik rolls out some Minis fun

Nestlé Cereal is out to pack in extra fun for consumers' mornings with a Mini offer with the launch of its new Nesquik Minis chocolate cereal.
Pack shots of Quakers Overnight Oats Mocha Choc Chip and Blueberry stand against a cream background with ingredients dotted around the packs.

Quaker taps into Overnight Oats trend in new packs

Oats brand Quaker has tapped into a popular breakfast meal solution with the launch of its convenient Overnight Oats pouches range.
Pack shots of Kellogg's Bluey Multigrain Cereal.

Bluey cereal hits supermarket shelves

Popular children's animated TV character Bluey has made her cereal debut across new packs of Kellogg's Bluey Multigrain Cereal.