Nature Valley rolls on to screens
General Mills cereal bar brand Nature Valley has appeared on screens across the country as part of its latest marketing campaign.
Scottish Bee unveils Christmas Cranberry & Ginger Honey
Scottish Bee unveils Christmas Cranberry & Ginger Honey
Educating youngsters about healthy breakfasts
The SGF Healthy Living Programme's Welby Big Breakfast events at primary schools across Scotland are a great way to educate children about healthier meal choices. Scottish Grocer caught up with the team at a recent event supported by Weetabix.
Graham’s milking the profits and scooping prizes
Graham’s milking the profits and scooping prizes
Alpen unveils new look and recipe for muesli range
Muesli brand Alpen has received a new look and update to its recipe as parent firm The Weetabix Food Company looks build the cereal brand in the category.
Bluey cereal hits supermarket shelves
Popular children's animated TV character Bluey has made her cereal debut across new packs of Kellogg's Bluey Multigrain Cereal.
Celebrations in the can with Grant’s Foods
Stocking tinned products from Grant's Foods could be a good way for c-store retailers to capitalise on St Andrew's Day celebrations.
Biona launches new range of Spelt Cereals
Organic foods brand Biona has unveiled a trio of spelt wheat breakfast cereals to match consumer demands for natural and healthy ways to start the day.
Ecotone and Dole push healthier breakfast options
Ecotone UK and Dole Sunshine Company have been highlighting some healthier choices that convenience retailers can offer to consumers looking to stick to their new year's resolutions.
Nesquik rolls out some Minis fun
Nestlé Cereal is out to pack in extra fun for consumers' mornings with a Mini offer with the launch of its new Nesquik Minis chocolate cereal.
Nesquik introduces new Strawberry flavour
Nestlé Cereals is set to turn cereal bowls across the UK pink with the launch of its Nesquik Strawberry variant, bringing its milkshake flavour to the cereal range for the first time.
Kellogg’s backs STV’s Children Appeal pound for pound to fund Scottish breakfast clubs
Kellogg's has teamed up with STV and two of Scotland's strongest people, Nicole Ann Bennett and Chris Beetham, to encourage people to sign up to host their own Big Scottish Breakfast.
Weetabix unveils new Crispy Minis Caramelised Biscuit cereal
Breakfast cereal brand Weetabix has unveiled its latest permanent addition to its Crispy Minis range with the new Caramelised Biscuit flavour.
Cereal variety for breakfast
Scottish Grocer highlights three new cereal launches in the market to help retailers vary up the options for the morning meal.
Weetabix Minis introduces new 850g Mega Pack
Cereal brand Weetabix Crispy Minis has launched a new 850g format pack with its Mega Pack, offering shoppers more servings in a convenient pack.
Kellogg’s Football Camps kick off for 2025
Children are in with the chance to win a free place at Kellogg's Football Camps once again as the initiative returns for its second year.









































