Tag: Kellogg’s
Adding price to breakfast choice
KELLOGG’S says Kantar Worldpanel research has revealed that breakfast accounts for 28% of all ‘meal occasions’ in the UK. The cereals firm has launched...
Cereal giant lowers PMPs
EARLIER this year Kellogg’s reduced the prices of its permanent price-marked packs of cereals.
It said the move was designed both to boost sales...
Acting on impulse
PRODUCTS that are attractive impulse purchases provide many of the best opportunities for c-stores to achieve incremental sales. So the best such lines can...
Brands battle a cereal slowdown
Cereal is the UK’s most popular breakfast food, but after a slump in sales, the fight is on to build a healthy image for the...
Porridge proves hot and hotter
It’s a complicated time in the breakfast market. Many people skip breakfast entirely but others have been turning back to the early morning meal...
Gluten-free from Yorkshire
YORKSHIRE-based snack manufacturer Seabrook has given its crisps a major revamp, underlining the brand’s regional heritage. The new-look packaging, released this month, also...