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Ross Kerr, director of the SGF Healthy Living Programme. He spent much of his career in crisps and snacks sales and marketing and says many FMCG brands would envy the retailer use of POS material that the programme has achieved.

New foods set to get with the programme

BISCOTTI for babies’ breakfasts is one of the innovations in Heinz’s infant range. There are also pots of porridge and fruit and improved cereal recipes.

Baby breakfast innovation – Heinz biscotti

TWO new fruity flavours have been introduced to give Crabbie’s Alcoholic Ginger Beer a summer boost.

Crabbie’s gingers up its flavour range

Strongbow Dark Fruit, an ‘everyday’ cider to appeal to modern flavoured cider drinkers. Wim Wenders directs for Stella Artois Cidre.

Apples are not the only fruit

RIBENA, a blackcurrant drink for 70 years, has gone tropical. With the exotic flavour sector growing at 20%, maker GlaxoSmithKline (GSK)introduced Mango and Lime and Pineapple and Passion Fruit in a 500ml ready-to-drink bottle earlier this year.

Move over blackcurrants

Halewood International launches extensions to its Crabbies Ginger Beer range.

Fruit ’n’ spice as Crabbies adds two

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