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Pack shot of the Hello Kitty Celebration Cake from Finsbury Food Group.

Finsbury unveils first Hello Kitty celebration cake

The McGhee's range of Tesco-exclusive sponge cakes sit on plates with a slice taken out of them with flavours including Victoria Sponge, Lemon Sponge and Toffee Sponge.

McGhee’s unveils Tesco exclusive cakes range

Pack shot of McGhee's Chocolate Old School Cake four pack.

McGhee’s reimagines a classic with Chocolate Old School Cake

A pack shot of the Wicked Celebration Cake with slices of the cake cut out on either side of the box.

Finsbury launches Wicked Celebration Cake in time for new movie

Pack shots of Soreen seasonal packs including the Halloween Cookies & Cream and Christmas Salted Caramel packs.

Soreen debuts seasonal cake treats for Halloween and Christmas

A Squashies Strawberries & Cream Celebration Cake with a slice taken out of the cake against a pink background.

Swizzels’ first Squashies Celebration Cake heads to Tesco stores

Pack shots of Jaffa Cakes Hot Honey.

Jaffa Cakes unveils new Hot Honey flavour

TV personality and baker Mary Berry sits at a table with the 90th Birthday cake that Finsbury Food Group had made for her.

Finsbury marks Mary Berry’s 90th birthday with a personal cake

Pack shots of a Moana Celebration Cake, Mary Berry Toffee Coffee Cake, Gordon's Gin Sicilian Lemon Layer Cake as well as a lifestyle image of Thorton's Chocolate Fudge Brownie Bites.

Finsbury bakes for celebrations

Taking real pride in Scottish produce

Gincredible cocktail cakes launched for wholesale

Valencian boost for bakery range

A piece of cake

FOLLOWING the success of its edible flower cake decorations – which sold nearly £1m last year – Dr Oetker is launching a range of wafer butterflies for cupcakes and sponges.

Edible deco by Dr Oetker