Spotlight on No.9 of the top Scottish food and drink brands of 2022, Baxters.
Baxters Food Group has made its first foray into the gifting market with the launch of a new range of Christmas hampers.
Scottish soup brand Baxters has expanded its Plant Based range with the launch of three new flavours.
Baxters has expanded its beetroot range with the introduction of Salad Beets
BAXTERS has expanded its ambient offer with the launch of a new plant-based range
Studies have shown that shoppers perceive soup sold in the chiller to be of a higher quality than soup sold in ambient tins.
Scottish food group Baxters has managed to raise £117,000 for Macmillan Cancer Support
The ‘We Make Super’ campaign includes a 30 second TV ad showing the skill used in creating Baxters soup, and is expected to reach over 34m consumers
Baxters is celebrating its 150th anniversary with a good turn
Baxters is celebrating its 150th birthday this year, and the Scottish institution has marked the occasion by releasing a special edition tin of Royal Game soup .
John McMullen brings 25 years of experience to the Edinburgh based firm
There’s a ways to go but Scotland’s national diet is evolving, and firms reckon this creates a chance for retailers to get ahead by adapting their offer
HEALTH is at the heart of the latest soup launch from Baxters, with the roll-out of the firm’s new Super Good range
AS the world food market has opened up, people have become more adventurous and are no longer content with standard tomato ketchup or mayonnaise...
The few long range forecasts available say they expect summer to be ‘average’. With no World Cup or similar event we could do with...
FOCHABERS-based family-run food manufacturer Baxters has branched out with two new ranges of instant hot meals using some distinctly non-Scottish recipes. Baxters Meal Pots...
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