Tag: Baxters
Scotland’s top brands: 6. Baxters
Scottish Grocer puts the spotlight on the top Scottish take-home food and drink brands in Scotland using the list compiled by Kantar, here taking a look at brand No.6 – Baxters.
Scotland’s Top Brands: 9. Baxters
Spotlight on No.9 of the top Scottish food and drink brands of 2022, Baxters.
A festive first from Baxters
Baxters Food Group has made its first foray into the gifting market with the launch of a new range of Christmas hampers.
Going big on plant based
Scottish soup brand Baxters has expanded its Plant Based range with the launch of three new flavours.
New beet on the street
Baxters has expanded its beetroot range with the introduction of Salad Beets
International flavours at Baxters
BAXTERS has expanded its ambient offer with the launch of a new plant-based range
Go potty for soup
Studies have shown that shoppers perceive soup sold in the chiller to be of a higher quality than soup sold in ambient tins.
A spoonful of charity
Scottish food group Baxters has managed to raise £117,000 for Macmillan Cancer Support
Baxters back, alright
The ‘We Make Super’ campaign includes a 30 second TV ad showing the skill used in creating Baxters soup, and is expected to reach over 34m consumers
Souperb fundraiser
Baxters is celebrating its 150th anniversary with a good turn
New tin celebrates special birthday
Baxters is celebrating its 150th birthday this year, and the Scottish institution has marked the occasion by releasing a special edition tin of Royal Game soup .
McMullen takes Baxters job
John McMullen brings 25 years of experience to the Edinburgh based firm
On a health kick
There’s a ways to go but Scotland’s national diet is evolving, and firms reckon this creates a chance for retailers to get ahead by adapting their offer
The super soups
HEALTH is at the heart of the latest soup launch from Baxters, with the roll-out of the firm’s new Super Good range
Relish the Stateside opportunities
AS the world food market has opened up, people have become more adventurous and are no longer content with standard tomato ketchup or mayonnaise...
Just add sauce
The few long range forecasts available say they expect summer to be ‘average’. With no World Cup or similar event we could do with...
