Mulling it over until January
TRADITIONAL cider brand Henry Westons has relaunched its Mulled Cider for the winter season.
Available from now until January it’s described as a “classic...
Barefoot toe in the market
COULD some of your customers do with a smaller shoe size over Christmas?
Ahead of the festive and party season Gallo-owned Californian brand Barefoot Wine...
Organically sparkling
ORGANIC wine company Vintage Roots reckons on-trade success of prosecco indicates it will be huge in the off-trade this Christmas.
Neil Palmer, director at Vintage...
Eisberg blancs out the alcohol
EISBERG has introduced a no-alcohol version of white wine, Sauvignon Blanc.
The brand owner Halewood International says the wine has only 28 calories in a...
Smoking out the Grouse
Whisky brand The Famous Grouse is changing one of the expressions in its range – The Black Grouse.
From now on it will be known...
Lion purrs in surprisingly smooth Scotch push
A smooth, dapper lion is the face of Whyte & Mackay in its new ads.
The campaign portrays the lion as a gentleman enjoying a...
JW ode to joy
Having spent 15 years encouraging its consumers to keep walking, Johnnie Walker now wants to them go further with joy.
The whisky brand’s new campaign,...
Feedback leads to phase two
TREASURY Wine Estates has launched a second wave of price-marked packs, with packs priced at £6.99 and at £7.99 a bottle, following a trial...
Chill to your advantage
BEER, cider and other long drinks play an important role in serving the big-night-in market, and beer has a strong appeal to TV football...
Sharing super
THE big night in means family and friends can afford to enjoy a good night more frequently and it’s as fashionable as ever, reckons...
Wine growth set to bubble over
wine focus: analyst predicts boom in value and volume sales ahead
THE next five years are set to see increasingly strong growth for wine, according...
Prosecco fizzing
WINE importer and drinks manufacturer CWF reckons that renewed customer confidence will fuel continued growth for the wine market in the UK – in...
Captain set to deliver online
CAPTAIN Morgan has teamed up with Buzzfeed to promote its white rum.
The campaign will also run on television and on other digital platforms.
Head of...
Brand history in new package
CIDER brand Blackthorn has renamed two of its products.
National Blackthorn has become Blackthorn Gold and Blackthorn Reserve has replaced the existing Blackthorn 2L PET....
Pure and simple
Scotland’s off-trade vodka market still dominated by the big two
2015 is shaping up to be a good year for vodka in Scotland after a...
