Added twist
INDEPENDENT drinks company Halewood Wines & Spirits has added a raspberry mojito variety to its Caribbean Twist range. It has also made all of...
Speedy beer sponsorship
HEINEKEN is to become the global partner for Formula 1.
The partnership will start in Monza this year at the newly named Formula 1 Gran...
TV ad break gets saucy
TABLE sauce brand Heinz is spending £5m to promote its products this summer.
The Add a Little Magic campaign encourages consumers to combine food with...
Free alternatives
UNITED Biscuits has launched two gluten-free versions of its McVitie’s Hobnobs.
Gluten-Free Original Hobnobs have an RRP of £1.69 and Gluten-Free Milk Chocolate Hobnobs have...
Life’s a beach in ginger beer ad
REFLECTING the brand’s heritage, the latest TV ad for Old Jamaica ginger beer was shot on the beaches of Kingston Jamaica.
Senior brand manager Gavin...
Cleaning up in barbie season
ENTERTAINING outdoors can be messy according to P&G – dishes get dirty and clothes suffer wine and sauce stains, and there’s the task of...
Poll faves hit the shelves
CONSUMER choice decided the two flavours of the newest AG Barr drinks, Mix Ups.
A total of 10,000 consumers took part in a nationwide online...
Stress reduction
STRESS and mess came out as regular features of infant breakfasts in recent research, according to Kraft Heinz. Reducing those problems was one of...
Pots more everyday
SPAR has added two cheesecake pots to its desserts range.
In strawberry and lemon flavours, each has an RRP of 60p for a 100g pot.
Spar...
Barbie together
INSTANT barbecue manufacturer Bar-Be-Quick has joined forces with sauce brand Hellmann’s for its latest promotion.
Coinciding with the Hellmann’s Grilltopia summer campaign to promote its...
Air goes sour
THE Chupa Chups range has been extended by the introduction of Airheads Sour.
Each pack contains bite-sized candies in five sour flavours.
They are available...
Play prizes in every pack
LIMITED-edition Skittles packs are giving consumers the chance to win Google Play credit this summer.
And entrants who don’t win the £5 credit will get...
Fabulous film promotion
PREMIER Foods is using a big British summer movie to promote its Cadbury Amaze Bites over the coming months.
The tie-in with Absolutely Fabulous: The...
Summer drizzle
HOME-baking brand Dr Oetker says it latest product will take the mess out of baking.
Dr Oetker Flavour Drizzles are available in Lemon, Raspberry and...
The big potato freeze continues
FOLLOWING the launch of its Rooster Roasts, Homestyle Chips and Chunky Chips in 2015, Albert Bartlett has added Rooster Wedges to its frozen range.
Albert...
Bagging party spirit
M&M’s is celebrating the Olympics period by releasing limited-edition M&M’s Rio Colourmix.
Bags featuring green, yellow and blue M&M’s are available in two variants –...
