Morrisons launches DRS pilot

RVM comes to Lindsayfield Morrisons

One of the new Morrisons reverse vending machines being used in store.

MORRISONS has become the latest retailer to pilot deposit return in Scotland.

Following Iceland’s decision to run a similar trial in its Musselburgh store, Morrisons has now introduced its own reverse vending machine (RVM) in Lindsayfield, East Kilbride.

The unit will accept all plastic bottles that have a barcode and Morrisons own brand bottles that may not have one.

For each bottle returned customers will receive 100 Morrisons More points in the form of a coupon, which can be used in store, or customers can instead choose to donate 10p to charity.

The system will be trialled for six months initially, during which time Morrisons said it will gather customer feedback as the supermarket seeks to better understand their response to RVM technology.

Andrew Clappen, Morrisons group corporate services director said: “We want to play our part in making sure plastic bottles are collected and recycled. We’ll listen to customers as they use these machines.”

Morrisons’ deposit return pilot scheme forms part of a larger plastic reduction initiative for the supermarket, which includes using brown paper bags for loose fruit and veg, and letting customers fill their own containers at store meat and fish counters.