Tag: Pernod Ricard
Market News | Altos, Brothers, Ukiyo, Fosters
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Cheers to new vodka RTDs
The Coca-Cola Company and Pernod Ricard have teamed up to create Absolut Vodka & Sprite, while Diageo is using its Ciroc vodka in two new sparkling RTDs, with the newcomers set to help boost sales in convenience stores.
Market News | Diageo, Birra Moretti, Whitley Neill, Absolut
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Pernod boxes up for Christmas
Pernod Ricard launches the first bag-in-box format in its portfolio with Spanish wine brand Campo Viejo's new Winemakers' Blend bag-in-box.
Pernod Ricard’s spirited choices for Christmas
Pernod Ricard believes its Absolut Vodka, Malfy gin, Malibu rum, Altos tequila and Jameson Irish Whisky will be key for consumers either as Christmas presents or for festive party cocktails.
Havana Club embraces new Faces
Pernod Ricard has unveiled the new limited edition bottle design for its Havana Club 7 rum in partnership with fashion brand Places+Faces.
Malibu swaps around the flavours
Strawberry takes over in the latest launch for the Malibu brand from Pernod Ricard as the firm swaps out traditional coconut for a fresh and fruity take.
Pernod Ricard brings mixed up sauce for dinners
Pernod Ricard has teamed up with sauce firm Heinz to mix up consumers' dinners with the launch a new Absolut vodka tomato pasta sauce.
Pernod Ricard launch Absolut limited edition
The Absolut Vodka brand, owned by Pernod Ricard, has revealed a classy new limited-edition bottle.
Off-trade Christmas crowd-pleasers
Off-sales experts at Pernod Ricard are predicting the biggest Christmas ever as friends get back together for a festive football season.
Colourful pack can turn heads
Spirits giant Pernod Ricard has launched limited-edition packaging for its flagship gin brand Beefeater London Dry.
Turning heads with a red gin
PERNOD Ricard has added some more colour to its Beefeater portfolio through the launch of a rhubarb and cranberry infused expression.
Raising spirits
Pernod Ricard is inviting consumers to keep the summer alive all year round, through the latest campaign for Malibu.
Changing of the guard at Tormore
THE Tormore distillery and brand is set to change hands, following a deal between Elixir Distillers and Pernod Ricard.
Uncorking marketing spend
PERNOD Ricard has put its weight behind wine brand Campo Viejo, through the return of its ‘Decanta La Vida’ campaign.
Absolut mixes it up
Pernod Ricard has relaunched the Absolut flavoured vodka range with a new look and reformulated liquid.
