Tag: Fanta

The price of confidence – PMP’s

IT seems hard to imagine but there was a time when price-marked packs were few and far between in c-stores. In the days before...

Food matching – Soft drinks for nights-in

SOCIAL occasions with friends and family provide the perfect opportunity for retailers to drive extra sales of food and drink meant for sharing, such...

Soft drinks giant launches 2013 PMP drive

CCE has started the year with a price-marking push covering many of its biggest brands: Coke, Fanta, Sprite, Dr Pepper, Powerade, Oasis and Ocean...