Tag: Cadbury
Cadbury dreams of a purple Xmas
CADBURY is going all out to make it a purple Christmas, with an enhanced festive range of biscuits, made by Burton’s Biscuit Company, for...
Chocolate is hot after dark, it’s a popular late night munchie
WE are a nation of midnight feasters, spending £5.6bn on snacks to eat in the evenings according to Kantar. Chocolate is the most popular...
Spooky snack attack
LEADING soft drinks, cakes, snacks and biscuit producers are intensifying launch and marketing activity on Halloween-themed products in an attempt to boost sales during...
Sweets giants set festive tastes
Christmas self-eat treats, worth £3m last year, are tipped to be growth area for seasonal confectionery
WHILE the rest of the world is still wearing...
Dairy Milk’s latest new date – Daim variant
CONFECTIONERY and biscuits giant Mondelez International has launched the latest of its brand crossover products. Following Cadbury Dairy Milk with Oreo, the firm has...
Biscuits at kids’ size power on
BURTON’S Biscuit Company, reckons the start of the new school year is a great time for retailers to capitalise on demand for child-friendly biscuit...
Freddo faces up for fun – five face expressions for every occasion
CADBURY’S frog-based children’s brand, Freddo, is ready to face the future
Freddo Faces, described by brand owner Mondelez International as a new fun...
Old favourites for Y generation
IF you thought today’s young adults valued Facebook, Twitter iOS and Android above all else then you might have to think again.
Because, while the...
Maximise your lolly – Ice cream
THE ice cream market is worth £933m in the UK and shoppers purchasing ice cream tend to spend more on an average c-store visit...
Cadbury makes crunch move
CADBURY has a new line in its bagged chocolate range. Launched this month. Cadbury Crunchums is, manufacturer Mondelez International says, “a one-of-a-kind, wonderfully moreish...
Home comforts – planned nights in
Stats show consumers are still choosing staying in rather than going out. But retailers say these days a big-night-in strategy has to be about...
Growth in the bag
Sales of bagged sweets are soaring. Are you getting your share of sharing sizes?
BAGS of sweets have certainly moved on from the quarters of...
Bags of Crispello bitesize
CADBURY’s Crispello, a milk chocolate-covered crispy wafer shell with a creamy filling, is now available in a 120g bag.
Designed for sharing or “individual indulgence”,...
Chocs prove a treat for parents and youngsters
CADBURY brand owner Mondelez International says its Cadbury confectionery portfolio specialises in products that are ideal for parents who want to buy sweet...
Lightening up yogurt
THE chilled yogurt & pot desserts category (CYPD) generates £2.2m a year and has grown 2% in the last 12 months, says Müller Dairy,...
Be an extremist… with an eye on value
Confectionery is a category that’s seen major developments in recent years. But what are sweet lovers looking for now? Are gums and jellies still...