Cans of Rockstar Energy Drinks including Tropical Guava, Zero Sugar Blueberry, Original and Zero Sugar Strawberry Lime.

Rockstar unveils 2 for £2 PMP deal

Soft drinks giant Britvic has annoucned a shake-up to its Rockstar Energy Drinks PMP range and will offer consumers a new '2 for £2' deal from the new year.
Promotional image of Coca-Cola Europacific Partners' FareShare initiative to donate meals to the charity via orders of Coca-Cola Zero Sugar.

CCEP to donate meals to FareShare through Coke Zero

Soft drinks giant CCEP has pledged to donate the equivalent of 300,000 meals to FareShare through a new initiative running across wholesale depots.
Pack shots of Sanpellegrino cans including Aranciata, Limonata, Aranciata Rossa and Sanpellegrino Zero Pesca & Clementina.

Sanpellegrino unveils a new look

Sanpellegrino is out to drive up its presence across the UK's soft drinks market through a new look across its cans and the roll out of its Zero Sugar range.

Irn Bru Snowman is back on TV

Irn-Bru's famous Snowman ad is back on the TV, helping many consumers kick off their festive seasons with the highly anticipated return of this annual ad.
A Christmas tree with a blue bauble hanging from its branch with the Pepsi logo on it and surrounding text that reads "Thirsty For More".

Pepsi kicks off Christmas campaign

Pepsi Max has kicked off its new Christmas ad that encourages consumers to park the 'to-do' list in favour of spending time with loved ones.
Londis Solo Convenience in Baillieston, Glasgow, is among the participating stores in the winter charity initiative.

Suntory in winter charity drive

Soft drinks giant Suntory Beverage & Food GB&I is partnering with leading independent convenience retailers to support with stock donations to local communities and charities.
Pack shots of Red Bull Zero.

Red Bull Zero picks up on health trend

Energy drinks brand Red Bull has expanded on its healthy drinks offer with the launch of Red Bull Zero, offering consumers a zero calorie variant.
Promotional image of Netflix Live Event Jake Paul vs Mike Tyson with the two athletes standing next to each other against a city landscape with an image of Paul standing in a boxing ring and drinking from a can of Celsius Energy Drink to the right.

Celsius unveils sponsorship of Jake Paul vs Mike Tyson

Energy drinks brand Celsius has been named as the Official Energy Drinks sponsor of the upcoming Netflix Live Event Heavyweight Match Jake Paul vs Mike Tyson.
The Coca-Cola Christmas Truck for 2024 season is in front of Tower Bridge during the night.

Holidays are coming with Coca-Cola

CCEP has confirmed its annual Coca-Cola Christmas Truck Tour will kick off this November, with extra support for FareShare built into the campaign.
Bryce Cunningham, founder of Mossgiel Farm, stands in a field with cows behind him with a pack shot of a Mossgiel Dairy Farm Chocolate Milk bottle.

Mossgiel Farm launches zero-waste Chocolate Milk

Scottish dairy farm Mossgiel Farm has launched a new all-natural chocolate milk variant with its Mossgiel Brown Cow Milk, using a unique waste-free method.
Promotional image of Skwishee Bring Your Own Cup Day 2024 featuring a dragon character holding a pumpkin filled with Skwishee with other Halloween characters.

Skwishee Bring Your Own Cup day returns

Frozen fizzy drink brand Skwishee's Bring Your Own Cup Day is back for 2024, inviting consumers to get creative with their containers in time for Halloween.
Retailers can capture the caffeine-fix shop by meeting the demands in the energy category through the likes of PWR-BRU.

AG Barr caters for the morning rush

Bosses at AG Barr have been highlighting how their PWR-BRU and Rubicon Raw energy drink ranges can help satisfy shopper demand for a morning caffeine fix.
Promotional image of new Robinsons Squash Wicked variants with the text offering a prompt to try out both with the tagline "Witch Flavour Are You?".

Robinsons rolls out new bewitching Wicked flavours

Squash juice brand Robinsons has kicked off a new partnership with the movie musical Wicked with two new limited edition flavours inspired by the film.
Promotional image of Mily Way Milk Drinks cans with three of the cans against a starry background.

Milky Way expands in milk drinks

Mars Chocolate Drinks & Treats has expanded further on its range of canned flavoured milk drinks with the launch of its new Milky Way flavoured variant.
Advert for Fanta Beetlejuice Beetlejuice advert with a ghoulish hand holding a bottle of Fanta Zero with the Fanta logo and Beetlejuice Beetlejuice logo in front of the hand.

Fanta on tracks for new Beetlejuice ad

CCEP GB has kicked off the next step in its partnership between Fanta and Beetlejuice Beetlejuice with a new multi-channel ad campaign.
Rugby Union players Emma Wassell and Sam Skinner both drink from Highland Spring bottles in the middle of Murrayfield Stadium.

Highland Spring champions Scottish Rugby

Scottish bottled water brand Highland Spring has announced a new two-year partnership of Scottish Rugby to encourage healthy hydration through the sport.