Magnum unveils new recipe for Vegan ice cream
Ice cream brand Magnum has introduced a new soy-based recipe for its vegan ice cream range, kicking off with its Vegan Almond stick.
Monster unveils new UFC Experience promotion
Monster Energy is letting consumers in on the action with its new promotion with UFC, offering two ringside tickets to an upcoming match.
Nescafé launches new Iced Latte coffee cartons
Coffee brand Nescafé has entered into the ready-to-drink iced coffee market for the first time with its new Nescafé Iced Latte multi-serve cartons.
Bluey Ice Pops expands World of Sweets frozen range
Confectionery distributor World of Sweets has expanded on its range of licensed freezable products with its new Bluey Ice Pops.
New Alpen mascot campaign to target adult consumers
Muesli brand unveils new major consumer campaign
MUESLI brand Alpen has kicked off a new major consumer marketing campaign, complete with a new brand mascot.
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Pepsi Max unveils new bottles for Caffeine Free variant
Soft drinks brand Pepsi is set to tap into the rising demand for more caffeine-free cola options with the launch of its new Pepsi Max Caffeine Free 500ml bottles.
Messi launches Más+ by Messi drinks exclusively in Spar
Football superstar Lional Messi has rolled out his sports drink Más+ by Messi to the UK for the first time, kicking off with an exclusive stint in Spar stores.
Score sales with new Lucozade Sport collaboration
Sports drink brand Lucozade Sport has teamed up with football star Jude Bellingham on the launch of its new Ice Kick citrus drink flavour.
VK gets summer ready with new Lemon & Lime flavour
Ready-to-drink brand VK is set to bring a fresh and zesty flavour to the category for the spring and summer months with its new Lemon & Lime variant.
Peroni shakes up segment with new can format
Premium lager brand Peroni Nastro Azzurro has shaken up the segment with its new 330ml 'stubby' can format in a bid to appeal to more young adult shoppers.
Win free theme park tickets with PepsiCo
Snacks giant PepsiCo has teamed up with Merlin Entertainments to offer consumers the chance to win a family day out at one of the firm's many UK attractions.
Madrà Excepcional launches Zero alcohol beer
Spanish-style lager brand Madrà Excepcional has entered the low- and no-alcohol market with the launch of its new Madrà Excepcional Zero 0.0% beer.
Emmi coffee rolls out new Latte Zero variant
Chilled RTD coffee brand Emmi Caffé Latte has embraced the demand for healthier drinks with the launch of the new Caffé Latte Zero variant.
Takis rolls out Blue Heat flavour across the UK
Massively popular snacks brand Takis is set to spice up the snacks category even further with the launch of its new Blue Heat variant in the UK.
Bear shakes up kids’ snacking with Splits launch
Kids fruit snacks brand Bear is set to shake up the category with its new Fruit Splits Mango & Sour Berry flavour and a new format for its YoYos.
Sarti Rosa aperitif lands in the UK
Italian aperitif brand Sarti Rosa has made its way to the UK as the Campari Group aims to drive up excitement for the Spritz cocktail market.