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Friday, September 17, 2021
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Weetabix Ad Face

Healthy start to the day

Weetabix back on screens with new campaign WEETABIX has launched a new back-to-school campaign. Weetabix is back on TV screens, with a new £2 million campaign...
Chiquita Banana

Saying yellow to bananas

Chiquita Banana has launched a new video campaign highlighting the positive effect the colour yellow has. After Pantone announced the 2021 colour of the year...
Alan Meikle Hamlyns

Meet the maker: Hamlyns of Scotland

Hamlyns managing director Alan Meikle talks all things porridge What’s Hamlyns’ story? It’s part and parcel of UK industrial society. If you go back to when...
Paul Hollywood Rustic Rolls

Part-baked is on the rise

PART-baked bread products are gaining ground in the UK, according to the latest data provided by St Pierre Groupe. Nielsen value sales figures for the...
Nature Valley Bars

Bars mix it up at breakfast

FOLLOWING a successful launch in the US, Nature Valley has brought its ‘Full Mix’ bars to the UK. Available in Peanut Butter & Blueberry and...
Ready Brek

A healthy start to the day

HEALTHY options should be at the heart of any breakfast offer, according to Darryl Burgess, head of sales for Weetabix. Burgess said health will come...
St Pierre Groupe

Breakfast is booming

St Pierre Groupe says category growth is good news for convenience retailers BREAKFAST has changed. Evolving perceptions around mealtimes and the growing popularity of breakfast...
Richmond Meat Free Bacon

Plant-based fry ups are on the rise

Kerry Foods sees untapped potential at breakfast VEGETARIAN options are booming across categories and the rise in the number of consumers avoiding or reducing meat...

It’s goat to be up and Alpen

Muesli brand Alpen is celebrating its 50th birthday on TV

Keeping things simple

Nestle Cereals has expanded its Shreddies range with the release of a new breakfast cereal

RTDs gaining ground

Coffee shops may have been hit by Covid-19 restrictions, but RTD coffees have been gaining ground in the UK, according to Nielsen figures

Home working drives growth

With the daily commute on ice for the majority of office workers for now, breakfast brands have reported improved sales as consumers take time to enjoy the first meal of the day

Organic NPD for Cheerios

Nestle has expanded its Cheerios range with the launch of new Organic Honey and Chocolate Cheerios

Lighter start to the day

Weetabix Food Company has expanded its Alpen cereal bar range, offering consumers a lighter way to start their day

Less plastic in packs

Weetabix Food Company cut its plastic use by 6% last year, with 92% of its packaging now fully recyclable

Chocolate for breakfast

Chocolate brand Oreo is now available as a breakfast cereal

AG Barr Popover Sept/Oct 21