Terry’s unveils new Mint Chocolate Toothpaste

Chocolate brand revolutionises oral care

Pack shots of Terry's Chocolate Mint Toothpaste.
Dentists and children across the UK are set to rejoice as beloved British chocolate brand Terry’s unveils its first Chocolate Mint Toothpaste.

DENTISTS and children across the UK are set to rejoice as beloved British chocolate brand Terry’s unveils its first Chocolate Mint Toothpaste.

Consumers will be able to indulge at the sink every morning and night with this latest innovation from the chocolate brand as it aims to cater to the rising demand for Terry’s Chocolate Mint products.

The product went through rigorous development through Terry’s after consumer research found 20% of Gen Z and Millenials admitted they would like to try a Terry’s Chocolate Mint Toothpaste.

According to the brand, one in every 10 UK consumers can’t get enough of the silky-smooth chocolate mint taste from Terry’s, and these consumers will be sure to take extra delight with the new toothpaste that is also safe to swallow.

The Terry’s Chocolate Mint Ball has been a runaway success with consumers since it arrived on shelves in 2023, says Terry’s, and saw the product sell-out mid-season during its initial launch and has gone to to become one of the brand’s best-sellers.

As a result of this, the Terry’s Chocolate Mint variant is part of the brand’s Easter line-up for this year, encouraging more consumers to try out the flavour for themselves with some seasonal nostalgia.

And now, Terry’s is set to recapture some of this runaway demand. Terry’s Chocolate Mint Toothpaste will be available for a very limited time and comes in a signature Terry’s-inspired tube with swirls of cocoa and mint extracts across the design.

Shoppers are urged to to try it out on 1 April, provided if they can find it on the shelves.

Lorène Decam, spokesperson at Terry’s Chocolate, said: “Our fans have always dreamed of starting and ending their day with Terry’s Chocolate Mint, and now they can – without upsetting their dentist!”