New website to further support retailers
SUNTORY Beverage & Food (SBF) GB&I has launched a new retail focused website in a bid to support retailers across the sector.
Suntory said its new website, SimplySoftDrinks, contains a “wealth of information, advice and tools,” all with the aim of supporting retailers and to provide information on the latest insights across the sector.
The completely bespoke website includes channel-specific planograms for retailers to make the most of, along with free impartial advice for independent shopkeepers.
The advice covers retailers working in convenience stores, forecourts, foodservice and health and fitness operators, according to Suntory.
There is also information about Suntory’s latest news covering the firm’s range of brands and display materials as well as up-to-date market information and legislations that retailers can make the most of.
Matt Gouldsmith, channel director of wholesale at SBF GB&I, said: “Retail is seeing unprecedented pressure at the moment, meaning every inch in store matters.
“With more than a third of retailers saying they want better impartial advice, we’ve listened – and created this free website to help them drive sales and open up new occasions in store.
“If you’re an independent or symbol retailer in any channel, refreshing your chiller and maximising your sales is now quite literally at your fingertips, with the launch of SimplySoftDrinks.”
