QUAKER Oats has hit the ground running in 2018 with the launch of the brand’s biggest ever on-pack promotion.
Each week, the new ‘Show Us Your Oats’ promotion offers shoppers the chance to win £10,000 by sharing their best breakfast creation on social media channels, to be judged by a panel of Quaker Oats experts.
Consumers have until 11 March to enter the competition by posting pictures via Quaker’s Facebook or Instagram acocunts or by visiting the brand’s site.
The campaign is being supported on TV and through digital platforms.
Eric Williams, marketing manager for Quaker Oats said: “This is our biggest ever on-pack promotion and we’re confident that the ‘Show Us Your Oats’ campaign will help consumers engage with Quaker and in turn, drive sales for retailers.”