Tag: mars wrigley
Mars Wrigley highlights gum sales opportunity
Mars Wrigley gum brand director Ross Ripamonti has been discussing ways that convenience retailers can drive up sales in the category.
Mars Wrigley unveils a Christmas duo
Mar Wrigley has unveiled two pieces of chocolate innovation in time for the festive season across its Twix and M&M's brands.
M&Ms goes big on fun in new Minis launch
Mars Wrigley is set to roll out its new M&M's Minis range in the UK this July, following successful launch for the product in the States.
Skittles goes Gooey to the core in new flavour
Mars Wrigley has taken a new step of innovation with the Skittles brand as the firm launches its new Skittles Giants Gooey range, featuring a citrus gooey core.
Mars Wrigley reveals Easter line-up
Mars Wrigley has unveiled its line-up for the Easter season this year, with returning fan favourites and some new additions from across its range of brands.
Preparation breeds seasonal success
Confectionery still king at Halloween as shoppers stock up on seasonal treats early, ahead of a likely increase in children going door-to-door post Covid
Summer ballot could bear fruit
MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.
Display, range and embracing change
SUGAR confectionery is a core category in the convenience channel and therefore worthy of an extra bit of attention.
Innovation drives chocolate forward
AN increasing number of chocolate lovers prefer blondes, if category growth figures are to be believed.
Mars acts for Earth
MARS Wrigley has made significant steps in pursuit of its sustainability goals.
Healthy innovation
MARS Wrigley has launched healthier alternatives across four of its top brands, with the release of its new Triple Treat range.
Retailers bring the noise
MOVE over TRNSMT, GroceryAid is bringing headline acts and food and drink brands to Glasgow’s East End for the charity’s inaugural Checkout Scotland festival on 1 September.
Value in a price crisis
AS consumers face an economic squeeze, PMPs will come into their own.
Soft touch for Skittles
Mars Wrigley has broken new ground with the latest launch for its Skittles brand.
Novelty will not wear off
Mars Wrigley is ready for the final push towards Easter, with expanded distribution for some novelty treats and a host of classic shell eggs.
PMP launch to build up trust
MARS Wrigley has been singing the praises of PMPs as an effective sales driver for both gum and confectionery.
