Hendrick’s grows core range with Another Hendrick’s gin
Girvan-based gin brand Hendrick's Gin has introduced its first permanent new addition in nearly 10 years with its new Another Hendrick's Gin launch.
Dr Pepper fizzes up new Cream Swirl flavour
Flavoured carbonate brand Dr Pepper has unveiled its latest limited edition flavour with the launch of its new Dr Pepper Cream Swirl variant.
Cruzcampo introduces Sevilla Orange beer flavour
Heineken UK has unveiled its new variant for its Spanish lager brand Cruzcampo with the new Cruzcampo Sevilla Orange flavour.
Four Loko unveils new high ABV Remix range
RTD brand Four Loko has unveiled its next evolution with the launch of its high-ABV Remix range, complete with two new flavour variants.
Peroni 0.0% expands alcohol free range with flavoured offer
Italian beer brand Peroni Nastro Azzurro has expanded on its alcohol-free 0.0% range with the its Limone di Sicilia and Arancia Rossa flavoured beers.
Walker’s rolls out Shortbread Mini Eggs for Easter
Walker's Shortbread has embraced the novelty of the Easter season with the roll out of its new Mini Shortbread Eggs packs to the retail channel.
Pot Noodle unveils new Block Noodle pack format
Quick meals brand Pot Noodle is set to tap into the demand for more convenient evening meal opportunities with its new Noodle Blocks format.
Bazooka Candy launches on-pack partnership with Brentford FC
Bazooka Candy Brands has unveiled its new partnership with Brentford FC offering fans the chance to bag VIP away day tickets through the confectionery brand.
Pringles unveils new marketing platform focused on sharing
Pringles has launched its new 'Pass the Pringles' marketing platform with the aim of driving up sales from the sharing occasion with consumers.
Hive Mind rolls out Dark Cherry Mead for young adults
Welsh brewery Hive Mind is set to bring mead to a younger generation of drinkers with the launch of its new Dark Cherry Traditional Mead bottles.
Weetabix unveils pack refresh with core health message
Cereal brand Weetabix has unveiled its refreshed packaging across its core range that highlights its health benefits in new on-pack callouts.
Kinder Bueno Dark delivers on dark chocolate demand
Chocolate products firm Ferrero UK has unveiled its new Kinder Bueno Dark chocolate bar, aiming to match demand for dark chocolate in the category.
Fanta Grape brings a fruity twist for UK launch
CCEP has brought another fruity twist to the Fanta core range with the UK launch for the Fanta Grape variant to match rising consumer trends.
Dove expands on Whole Body Deodorant range
Household products firm Unilever has expanded on its whole body deodorant range with new launches across the Dove, Sure and Lynx brands.
McCoy’s gets nutty with new Coated Peanuts
Crisps brand McCoy's has made its debut to the nuts category with the launch of two new Coated Peanuts variants in the snacks channel.
Pilgrims Choice invites George Egg to Bite Into Bold
Cheddar brand Pilgrims Choice has partnered up with award-winning comedian George Egg as part of its Bite Into Bold marketing campaign.




































