Power up energy sales with new PWR-BRU flavour
Scottish energy drinks brand PWR-BRU is set to bring some extra power to retailers this summer with the rollout of its new Dynamo Fruit Punch flavour.
Party Rings launches Strawberry limited edition packs
Fox's Burton's Companies has unveiled a new limited edition pack variant for its Fox's Party Rings brand with the new Strawberry flavour.
Walkers Tomato Ketchup and Worcester Sauce flavours return
Walkers has collaborated with Lea & Perrins and Heinz on a saucy flavour comeback with the return of its Worcester Sauce and Tomato Ketchup flavours.
Maggi rolls out Air Fryer Crispy Coating range
Culinary brand Maggi has unveiled its new range of Air Fryer Crispy Coating packs to help deliver quick and easy meal time solutions to consumers.
Cîroc introduces limited edition Strawberry Limonade vodka
Premium French vodka brand Cîroc Vodka is set to roll out a colourful new limited edition flavour to its range with Strawberry Limonade.
Aperol Spritz comes to the RTD market
Italian bitter brand Aperol is set to make cocktail nights all the more convenient this summer with the roll out of its new Aperol Spritz Ready to Serve bottles.
Reese’s unveils new Easter peanut butter range
American chocolate firm The Hershey Company has unveiled a tranche of NPD for both the Reese's and Hershey's brands for the upcoming Easter season.
Hungry Boar expands Booker meat snacks range
Premium world foods firm Golden Acre Foods has launched four variants of its new Hungry Boar premium meat snacks range into Booker depots.
Vybey enters healthy snacks fray with Nutrition bars
Nutrition products firm Vybey has announced the roll out of its new Complete Nutrition snacking bars range, moving into the snacks market.
Hula Hoops expands range with new Smoky Bacon flavour
Beloved crisps brand Hula Hoops is set to expand on its line-up of flavours with the announcement of its new Smoky Bacon variant.
Mentos bursts open the sharing occasion with new Berry sweets
Global confectionery firm Perfetti Van Melle has expanded on the sharing occasion with its new Mentos Feeling Berry Good sweet packs.
Four Loko rolls out new Camo Mango flavour
Vodka-based RTD brand Four Loko has unveiled its latest bold new flavour with the launch of Camo Mango, brining its range to a total of 10 variants.
Del Monte serves up new tennis LTA competition
Fresh fruit brand Del Monte has served up the next level of its partnership with the Lawn Tennis Association with its new on-pack consumer competition.
Marie Brizard serves up spring inspiration with Spritz cocktails
French liqueur and syrups brand Marie Brizard has served up some cocktail inspiration for the spring with a trio of Spritz serves.
New Cadbury Biscoff chocolate bars launch
Chocolate brand Cadbury Dairy Milk has partnered up with the indulgent Biscoff biscuits brand to launch the new Cadbury Dairy Milk Biscoff chocolate bar.
Holyrood Distillery secures listing for gin
Edinburgh-based Holyrood Distillery has secured its first major supermarket listing for its award-winning Height of Arrows gin.