ACCOLADE Wines is set to bring the ’brini to parties this winter season with a new competition for the Lambrini brand.
As part of the ‘Ultimate Brini Party’ promotion for the perry brand, consumers are in with the chance of winning 10 bespoke parties worth up to £2,000, with a further 500 £250 vouchers for a custom neon sign.
Prizes for the bespoke parties have been booked via Prize Provider and include catering, physical products and services such as DJs or mixologists.
To enter the prize draw, consumers must purchase a bottle of Lambrini with a promotional neck flag and enter their unique code on the Lambrini party microsite.
Tom Smith, marketing director for Europe at Accolade Wines, said: “We know that celebrating is key for Lambrini consumers, and we want to provide an accessible way to enjoy themselves every day and embrace the ‘Bring the Brini’ spirit.”